#AD2C4D#AD2C4D

#AD2C4D is a mid, vivid pink. Relative luminance 0.112; OKLCH L 50.3% C 0.165 H 10.7°. Best body text is #FFFFFF at 6.47:1 contrast (WCAG AA passes).

Color values

HEX	#AD2C4D
RGB	rgb(173, 44, 77)
HSL	hsl(345, 59%, 43%)
HSV	hsv(345, 75%, 68%)
CMYK	cmyk(0%, 74.6%, 55.5%, 32.2%)
CIE-LAB	lab(39.96, 53.59, 12.15)
CIE-LCH	lch(39.96, 54.95, 12.78°)
OKLab	oklab(50.35% 0.1624 0.0307)
OKLCH	oklch(50.35% 0.165 10.7)
XYZ	xyz(19.4757, 11.2242, 8.1607)
Luminance	0.1122 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2C4D #2CAD8C

analogous

#AD2C8E #AD2C4D #AD4B2C

triadic

#AD2C4D #4DAD2C #2C4DAD

tetradic

#AD2C4D #8EAD2C #2CAD8C #4B2CAD

square

#AD2C4D #8EAD2C #2CAD8C #4B2CAD

split-complementary

#AD2C4D #2CAD4B #2C8EAD

monochromatic

#4B1322 #7C2037 #AD2C4D #D04669 #DC7791

Accessibility & contrast

On white

6.47

#AD2C4D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.24

#AD2C4D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2C4D

6.47:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2C4D	#FFFFFF	#000000	##FFFFFF
##AD2C4D	1.00	6.47	3.24	6.47
#FFFFFF	6.47	1.00	21.00	1.00
#000000	3.24	21.00	1.00	21.00
##FFFFFF	6.47	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D4D4E

Deuteranopia (green-blind)

#6F684A

Tritanopia (blue-blind)

#BD053A

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad2c4d;
/* rgb */ color: rgb(173, 44, 77);
/* oklch */ color: oklch(50.3% 0.165 10.7);

Tailwind

colors: {
  custom: {
    50: '#cc707e',
    500: '#ad2c4d',
    950: '#000000',
  },
}

SCSS

$custom: #ad2c4d;
$custom-light: #cc707e;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2c4d",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 77
  },
  "hsl": {
    "h": 344.651,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.5035,
    "c": 0.16524,
    "h": 10.7
  },
  "luminance": 0.11221
}

Semantic roles & 50–950 ramp

primary

#AD2C4D

secondary

#71C4AF

accent

#E3BA45

background

#FDF7F7

surface

#FAEDEE

border

#D3C8C9

text

#150809

muted

#837B7B

Preview Lab

Preview with #AD2C4D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →