#AD2C46#AD2C46

#AD2C46 is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.2% C 0.165 H 14.2°. Best body text is #FFFFFF at 6.51:1 contrast (WCAG AA passes).

Color values

HEX	#AD2C46
RGB	rgb(173, 44, 70)
HSL	hsl(348, 59%, 43%)
HSV	hsv(348, 75%, 68%)
CMYK	cmyk(0%, 74.6%, 59.5%, 32.2%)
CIE-LAB	lab(39.80, 53.07, 16.36)
CIE-LCH	lch(39.80, 55.54, 17.13°)
OKLab	oklab(50.18% 0.1596 0.0403)
OKLCH	oklch(50.18% 0.165 14.2)
XYZ	xyz(19.2417, 11.1306, 6.9284)
Luminance	0.1113 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2C46 #2CAD93

analogous

#AD2C86 #AD2C46 #AD532C

triadic

#AD2C46 #46AD2C #2C46AD

tetradic

#AD2C46 #86AD2C #2CAD93 #532CAD

square

#AD2C46 #86AD2C #2CAD93 #532CAD

split-complementary

#AD2C46 #2CAD53 #2C86AD

monochromatic

#4B131F #7C2032 #AD2C46 #D04662 #DC778B

Accessibility & contrast

On white

6.51

#AD2C46 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.23

#AD2C46 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2C46

6.51:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2C46	#FFFFFF	#000000	##FFFFFF
##AD2C46	1.00	6.51	3.23	6.51
#FFFFFF	6.51	1.00	21.00	1.00
#000000	3.23	21.00	1.00	21.00
##FFFFFF	6.51	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F4D46

Deuteranopia (green-blind)

#706743

Tritanopia (blue-blind)

#BD0037

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad2c46;
/* rgb */ color: rgb(173, 44, 70);
/* oklch */ color: oklch(50.2% 0.165 14.2);

Tailwind

colors: {
  custom: {
    50: '#cc7079',
    500: '#ad2c46',
    950: '#000000',
  },
}

SCSS

$custom: #ad2c46;
$custom-light: #cc7079;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2c46",
  "rgb": {
    "r": 173,
    "g": 44,
    "b": 70
  },
  "hsl": {
    "h": 347.907,
    "s": 59.447,
    "l": 42.549
  },
  "oklch": {
    "l": 0.50184,
    "c": 0.16461,
    "h": 14.2
  },
  "luminance": 0.11128
}

Semantic roles & 50–950 ramp

primary

#AD2C46

secondary

#71C4B3

accent

#E3C345

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150809

muted

#837B7B

Preview Lab

Preview with #AD2C46

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →