#AD2B79#AD2B79
#AD2B79 is a mid, vivid pink. Relative luminance 0.120; OKLCH L 51.7% C 0.181 H 348.6°. Best body text is #FFFFFF at 6.18:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2B79 |
|---|---|
| RGB | rgb(173, 43, 121) |
| HSL | hsl(324, 60%, 42%) |
| HSV | hsv(324, 75%, 68%) |
| CMYK | cmyk(0%, 75.1%, 30.1%, 32.2%) |
| CIE-LAB | lab(41.21, 58.30, -13.65) |
| CIE-LCH | lch(41.21, 59.88, 346.83°) |
| OKLab | oklab(51.72% 0.1778 -0.0358) |
| OKLCH | oklch(51.72% 0.181 348.6) |
| XYZ | xyz(21.5498, 11.9949, 19.2658) |
| Luminance | 0.1199 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 3.88
Mediumvioletred
#C71585
ΔE00 4.60
Red Violet
#9E0168
ΔE00 5.74
Deep Magenta
#A0025C
ΔE00 6.74
Dark Fuchsia
#9D0759
ΔE00 7.31
Violet Red
#A50055
ΔE00 8.01
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2B79 #2BAD5F
analogous
#A02BAD #AD2B79 #AD2B38
triadic
#AD2B79 #79AD2B #2B79AD
tetradic
#AD2B79 #ADA02B #2BAD5F #2B38AD
square
#AD2B79 #ADA02B #2BAD5F #2B38AD
split-complementary
#AD2B79 #38AD2B #2BADA0
monochromatic
#4B1334 #7C1F57 #AD2B79 #D14599 #DD76B4
Accessibility & contrast
On white
6.18
#AD2B79 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.40
#AD2B79 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2B79
6.18:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2B79 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2B79 | 1.00 | 6.18 | 3.40 | 6.18 |
| #FFFFFF | 6.18 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.40 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.18 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3F537B
Deuteranopia (green-blind)
#656976
Tritanopia (blue-blind)
#BA244E
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #ad2b79; /* rgb */ color: rgb(173, 43, 121); /* oklch */ color: oklch(51.7% 0.181 348.6);
Tailwind
colors: {
custom: {
50: '#ca719f',
500: '#ad2b79',
950: '#000000',
},
}SCSS
$custom: #ad2b79; $custom-light: #ca719f; $custom-dark: #000000;
JSON
{
"hex": "#ad2b79",
"rgb": {
"r": 173,
"g": 43,
"b": 121
},
"hsl": {
"h": 324,
"s": 60.185,
"l": 42.353
},
"oklch": {
"l": 0.51719,
"c": 0.18141,
"h": 348.6
},
"luminance": 0.11992
}Semantic roles & 50–950 ramp
primary
#AD2B79
secondary
#6FC491
accent
#E38444
background
#FCF7F9
surface
#F9EDF2
border
#D2C8CC
text
#14080E
muted
#827B7E