#AD2B77#AD2B77

#AD2B77 is a mid, vivid pink. Relative luminance 0.119; OKLCH L 51.6% C 0.180 H 349.5°. Best body text is #FFFFFF at 6.20:1 contrast (WCAG AA passes).

Color values

HEX	#AD2B77
RGB	rgb(173, 43, 119)
HSL	hsl(325, 60%, 42%)
HSV	hsv(325, 75%, 68%)
CMYK	cmyk(0%, 75.1%, 31.2%, 32.2%)
CIE-LAB	lab(41.13, 58.06, -12.52)
CIE-LCH	lch(41.13, 59.39, 347.83°)
OKLab	oklab(51.64% 0.1774 -0.0327)
OKLCH	oklch(51.64% 0.18 349.5)
XYZ	xyz(21.4284, 11.9464, 18.6266)
Luminance	0.1194 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2B77 #2BAD61

analogous

#A22BAD #AD2B77 #AD2B36

triadic

#AD2B77 #77AD2B #2B77AD

tetradic

#AD2B77 #ADA22B #2BAD61 #2B36AD

square

#AD2B77 #ADA22B #2BAD61 #2B36AD

split-complementary

#AD2B77 #36AD2B #2BADA2

monochromatic

#4B1334 #7C1F55 #AD2B77 #D14596 #DD76B2

Accessibility & contrast

On white

6.20

#AD2B77 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.39

#AD2B77 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2B77

6.20:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2B77	#FFFFFF	#000000	##FFFFFF
##AD2B77	1.00	6.20	3.39	6.20
#FFFFFF	6.20	1.00	21.00	1.00
#000000	3.39	21.00	1.00	21.00
##FFFFFF	6.20	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#405279

Deuteranopia (green-blind)

#666974

Tritanopia (blue-blind)

#BA234D

Achromatopsia (no color)

#616161

Design tokens & code

CSS

--color: #ad2b77;
/* rgb */ color: rgb(173, 43, 119);
/* oklch */ color: oklch(51.6% 0.180 349.5);

Tailwind

colors: {
  custom: {
    50: '#ca719e',
    500: '#ad2b77',
    950: '#000000',
  },
}

SCSS

$custom: #ad2b77;
$custom-light: #ca719e;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2b77",
  "rgb": {
    "r": 173,
    "g": 43,
    "b": 119
  },
  "hsl": {
    "h": 324.923,
    "s": 60.185,
    "l": 42.353
  },
  "oklch": {
    "l": 0.51637,
    "c": 0.18035,
    "h": 349.5
  },
  "luminance": 0.11944
}

Semantic roles & 50–950 ramp

primary

#AD2B77

secondary

#6FC493

accent

#E38644

background

#FCF7F9

surface

#F9EDF2

border

#D2C8CC

text

#14080E

muted

#827B7E

Preview Lab

Preview with #AD2B77

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →