#AD2B73#AD2B73
#AD2B73 is a mid, vivid pink. Relative luminance 0.118; OKLCH L 51.5% C 0.178 H 351.4°. Best body text is #FFFFFF at 6.23:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2B73 |
|---|---|
| RGB | rgb(173, 43, 115) |
| HSL | hsl(327, 60%, 42%) |
| HSV | hsv(327, 75%, 68%) |
| CMYK | cmyk(0%, 75.1%, 33.5%, 32.2%) |
| CIE-LAB | lab(40.98, 57.59, -10.27) |
| CIE-LCH | lch(40.98, 58.50, 349.89°) |
| OKLab | oklab(51.48% 0.1763 -0.0266) |
| OKLCH | oklch(51.48% 0.178 351.4) |
| XYZ | xyz(21.1932, 11.8523, 17.3880) |
| Luminance | 0.1185 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 3.70
Mediumvioletred
#C71585
ΔE00 5.06
Red Violet
#9E0168
ΔE00 5.67
Deep Magenta
#A0025C
ΔE00 5.94
Dark Fuchsia
#9D0759
ΔE00 6.45
Violet Red
#A50055
ΔE00 6.86
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2B73 #2BAD65
analogous
#A62BAD #AD2B73 #AD2B32
triadic
#AD2B73 #73AD2B #2B73AD
tetradic
#AD2B73 #ADA62B #2BAD65 #2B32AD
square
#AD2B73 #ADA62B #2BAD65 #2B32AD
split-complementary
#AD2B73 #32AD2B #2BADA6
monochromatic
#4B1332 #7C1F52 #AD2B73 #D14592 #DD76AF
Accessibility & contrast
On white
6.23
#AD2B73 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.37
#AD2B73 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2B73
6.23:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2B73 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2B73 | 1.00 | 6.23 | 3.37 | 6.23 |
| #FFFFFF | 6.23 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.37 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.23 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#425275
Deuteranopia (green-blind)
#676970
Tritanopia (blue-blind)
#BA214B
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #ad2b73; /* rgb */ color: rgb(173, 43, 115); /* oklch */ color: oklch(51.5% 0.178 351.4);
Tailwind
colors: {
custom: {
50: '#ca719b',
500: '#ad2b73',
950: '#000000',
},
}SCSS
$custom: #ad2b73; $custom-light: #ca719b; $custom-dark: #000000;
JSON
{
"hex": "#ad2b73",
"rgb": {
"r": 173,
"g": 43,
"b": 115
},
"hsl": {
"h": 326.769,
"s": 60.185,
"l": 42.353
},
"oklch": {
"l": 0.51478,
"c": 0.17832,
"h": 351.4
},
"luminance": 0.1185
}Semantic roles & 50–950 ramp
primary
#AD2B73
secondary
#6FC495
accent
#E38B44
background
#FDF7F9
surface
#FAEDF2
border
#D3C8CC
text
#14080E
muted
#837B7E