#AD2B47#AD2B47
#AD2B47 is a mid, vivid red. Relative luminance 0.111; OKLCH L 50.1% C 0.166 H 13.5°. Best body text is #FFFFFF at 6.54:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2B47 |
|---|---|
| RGB | rgb(173, 43, 71) |
| HSL | hsl(347, 60%, 42%) |
| HSV | hsv(347, 75%, 68%) |
| CMYK | cmyk(0%, 75.1%, 59%, 32.2%) |
| CIE-LAB | lab(39.70, 53.49, 15.59) |
| CIE-LCH | lch(39.70, 55.71, 16.25°) |
| OKLab | oklab(50.12% 0.1611 0.0386) |
| OKLCH | oklch(50.12% 0.166 13.5) |
| XYZ | xyz(19.2367, 11.0697, 7.0837) |
| Luminance | 0.1107 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.51
Rose Red
#BE013C
ΔE00 4.21
Raspberry (survey)
#B00149
ΔE00 4.42
Purplish Red
#B0054B
ΔE00 4.61
Ruby
#CA0147
ΔE00 5.07
Light Burgundy
#A8415B
ΔE00 5.45
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2B47 #2BAD91
analogous
#AD2B88 #AD2B47 #AD502B
triadic
#AD2B47 #47AD2B #2B47AD
tetradic
#AD2B47 #88AD2B #2BAD91 #502BAD
square
#AD2B47 #88AD2B #2BAD91 #502BAD
split-complementary
#AD2B47 #2BAD50 #2B88AD
monochromatic
#4B131F #7C1F33 #AD2B47 #D14563 #DD768C
Accessibility & contrast
On white
6.54
#AD2B47 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.21
#AD2B47 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2B47
6.54:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2B47 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2B47 | 1.00 | 6.54 | 3.21 | 6.54 |
| #FFFFFF | 6.54 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.21 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.54 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4E4C47
Deuteranopia (green-blind)
#6F6744
Tritanopia (blue-blind)
#BD0037
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad2b47; /* rgb */ color: rgb(173, 43, 71); /* oklch */ color: oklch(50.1% 0.166 13.5);
Tailwind
colors: {
custom: {
50: '#cc7079',
500: '#ad2b47',
950: '#000000',
},
}SCSS
$custom: #ad2b47; $custom-light: #cc7079; $custom-dark: #000000;
JSON
{
"hex": "#ad2b47",
"rgb": {
"r": 173,
"g": 43,
"b": 71
},
"hsl": {
"h": 347.077,
"s": 60.185,
"l": 42.353
},
"oklch": {
"l": 0.50116,
"c": 0.16565,
"h": 13.5
},
"luminance": 0.11067
}Semantic roles & 50–950 ramp
primary
#AD2B47
secondary
#6FC4B2
accent
#E3C144
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150809
muted
#837B7B