#AD2A7D#AD2A7D
#AD2A7D is a mid, vivid pink. Relative luminance 0.120; OKLCH L 51.8% C 0.185 H 346.7°. Best body text is #FFFFFF at 6.17:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2A7D |
|---|---|
| RGB | rgb(173, 42, 125) |
| HSL | hsl(322, 61%, 42%) |
| HSV | hsv(322, 76%, 68%) |
| CMYK | cmyk(0%, 75.7%, 27.7%, 32.2%) |
| CIE-LAB | lab(41.25, 59.11, -16.05) |
| CIE-LCH | lch(41.25, 61.25, 344.81°) |
| OKLab | oklab(51.8% 0.1798 -0.0425) |
| OKLCH | oklch(51.8% 0.185 346.7) |
| XYZ | xyz(21.7642, 12.0233, 20.5726) |
| Luminance | 0.1202 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 4.24
Mediumvioletred
#C71585
ΔE00 4.54
Red Violet
#9E0168
ΔE00 5.88
Deep Magenta
#A0025C
ΔE00 7.32
Warm Purple
#952E8F
ΔE00 7.57
Dark Fuchsia
#9D0759
ΔE00 7.92
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2A7D #2AAD5A
analogous
#9C2AAD #AD2A7D #AD2A3B
triadic
#AD2A7D #7DAD2A #2A7DAD
tetradic
#AD2A7D #AD9C2A #2AAD5A #2A3BAD
square
#AD2A7D #AD9C2A #2AAD5A #2A3BAD
split-complementary
#AD2A7D #3BAD2A #2AAD9C
monochromatic
#4B1236 #7C1E59 #AD2A7D #D1439D #DD74B7
Accessibility & contrast
On white
6.17
#AD2A7D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.40
#AD2A7D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2A7D
6.17:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2A7D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2A7D | 1.00 | 6.17 | 3.40 | 6.17 |
| #FFFFFF | 6.17 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.40 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.17 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3D537F
Deuteranopia (green-blind)
#64697A
Tritanopia (blue-blind)
#B92650
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #ad2a7d; /* rgb */ color: rgb(173, 42, 125); /* oklch */ color: oklch(51.8% 0.185 346.7);
Tailwind
colors: {
custom: {
50: '#ca71a2',
500: '#ad2a7d',
950: '#000000',
},
}SCSS
$custom: #ad2a7d; $custom-light: #ca71a2; $custom-dark: #000000;
JSON
{
"hex": "#ad2a7d",
"rgb": {
"r": 173,
"g": 42,
"b": 125
},
"hsl": {
"h": 321.985,
"s": 60.93,
"l": 42.157
},
"oklch": {
"l": 0.51804,
"c": 0.1847,
"h": 346.7
},
"luminance": 0.12021
}Semantic roles & 50–950 ramp
primary
#AD2A7D
secondary
#6EC58E
accent
#E47E44
background
#FCF7FA
surface
#F9EDF3
border
#D2C8CD
text
#14080F
muted
#827B7F