#AD2A7B#AD2A7B
#AD2A7B is a mid, vivid pink. Relative luminance 0.120; OKLCH L 51.7% C 0.184 H 347.6°. Best body text is #FFFFFF at 6.19:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2A7B |
|---|---|
| RGB | rgb(173, 42, 123) |
| HSL | hsl(323, 61%, 42%) |
| HSV | hsv(323, 76%, 68%) |
| CMYK | cmyk(0%, 75.7%, 28.9%, 32.2%) |
| CIE-LAB | lab(41.17, 58.87, -14.94) |
| CIE-LCH | lch(41.17, 60.73, 345.76°) |
| OKLab | oklab(51.72% 0.1793 -0.0394) |
| OKLCH | oklch(51.72% 0.184 347.6) |
| XYZ | xyz(21.6378, 11.9727, 19.9065) |
| Luminance | 0.1197 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 4.03
Mediumvioletred
#C71585
ΔE00 4.56
Red Violet
#9E0168
ΔE00 5.74
Deep Magenta
#A0025C
ΔE00 6.99
Dark Fuchsia
#9D0759
ΔE00 7.58
Warm Purple
#952E8F
ΔE00 7.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2A7B #2AAD5C
analogous
#9E2AAD #AD2A7B #AD2A39
triadic
#AD2A7B #7BAD2A #2A7BAD
tetradic
#AD2A7B #AD9E2A #2AAD5C #2A39AD
square
#AD2A7B #AD9E2A #2AAD5C #2A39AD
split-complementary
#AD2A7B #39AD2A #2AAD9E
monochromatic
#4B1235 #7C1E58 #AD2A7B #D1439B #DD74B5
Accessibility & contrast
On white
6.19
#AD2A7B on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.39
#AD2A7B on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2A7B
6.19:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2A7B | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2A7B | 1.00 | 6.19 | 3.39 | 6.19 |
| #FFFFFF | 6.19 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.39 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.19 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#3E537D
Deuteranopia (green-blind)
#646978
Tritanopia (blue-blind)
#B9244F
Achromatopsia (no color)
#616161
Design tokens & code
CSS
--color: #ad2a7b; /* rgb */ color: rgb(173, 42, 123); /* oklch */ color: oklch(51.7% 0.184 347.6);
Tailwind
colors: {
custom: {
50: '#ca71a1',
500: '#ad2a7b',
950: '#000000',
},
}SCSS
$custom: #ad2a7b; $custom-light: #ca71a1; $custom-dark: #000000;
JSON
{
"hex": "#ad2a7b",
"rgb": {
"r": 173,
"g": 42,
"b": 123
},
"hsl": {
"h": 322.901,
"s": 60.93,
"l": 42.157
},
"oklch": {
"l": 0.51719,
"c": 0.18358,
"h": 347.6
},
"luminance": 0.1197
}Semantic roles & 50–950 ramp
primary
#AD2A7B
secondary
#6EC58F
accent
#E48144
background
#FCF7F9
surface
#F9EDF2
border
#D2C8CC
text
#14080F
muted
#827B7E