#AD2989#AD2989

#AD2989 is a mid, vivid pink. Relative luminance 0.123; OKLCH L 52.3% C 0.193 H 341.5°. Best body text is #FFFFFF at 6.08:1 contrast (WCAG AA passes).

Color values

HEX	#AD2989
RGB	rgb(173, 41, 137)
HSL	hsl(316, 62%, 42%)
HSV	hsv(316, 76%, 68%)
CMYK	cmyk(0%, 76.3%, 20.8%, 32.2%)
CIE-LAB	lab(41.66, 60.98, -22.81)
CIE-LCH	lch(41.66, 65.11, 339.49°)
OKLab	oklab(52.26% 0.1829 -0.0614)
OKLCH	oklch(52.26% 0.193 341.5)
XYZ	xyz(22.5426, 12.2786, 24.8449)
Luminance	0.1228 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2989 #29AD4D

analogous

#8F29AD #AD2989 #AD2947

triadic

#AD2989 #89AD29 #2989AD

tetradic

#AD2989 #AD8F29 #29AD4D #2947AD

square

#AD2989 #AD8F29 #29AD4D #2947AD

split-complementary

#AD2989 #47AD29 #29AD8F

monochromatic

#4A123B #7C1D62 #AD2989 #D241AB #DE73C1

Accessibility & contrast

On white

6.08

#AD2989 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.46

#AD2989 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2989

6.08:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2989	#FFFFFF	#000000	##FFFFFF
##AD2989	1.00	6.08	3.46	6.08
#FFFFFF	6.08	1.00	21.00	1.00
#000000	3.46	21.00	1.00	21.00
##FFFFFF	6.08	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#35558C

Deuteranopia (green-blind)

#5F6A86

Tritanopia (blue-blind)

#B82C56

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad2989;
/* rgb */ color: rgb(173, 41, 137);
/* oklch */ color: oklch(52.3% 0.193 341.5);

Tailwind

colors: {
  custom: {
    50: '#c971ab',
    500: '#ad2989',
    950: '#000000',
  },
}

SCSS

$custom: #ad2989;
$custom-light: #c971ab;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2989",
  "rgb": {
    "r": 173,
    "g": 41,
    "b": 137
  },
  "hsl": {
    "h": 316.364,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.52263,
    "c": 0.19294,
    "h": 341.5
  },
  "luminance": 0.12276
}

Semantic roles & 50–950 ramp

primary

#AD2989

secondary

#6DC585

accent

#E56F43

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD2989

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →