#AD2985#AD2985

#AD2985 is a mid, vivid pink. Relative luminance 0.122; OKLCH L 52.1% C 0.190 H 343.1°. Best body text is #FFFFFF at 6.12:1 contrast (WCAG AA passes).

Color values

HEX	#AD2985
RGB	rgb(173, 41, 133)
HSL	hsl(318, 62%, 42%)
HSV	hsv(318, 76%, 68%)
CMYK	cmyk(0%, 76.3%, 23.1%, 32.2%)
CIE-LAB	lab(41.48, 60.45, -20.63)
CIE-LCH	lch(41.48, 63.88, 341.16°)
OKLab	oklab(52.08% 0.1823 -0.0552)
OKLCH	oklch(52.08% 0.19 343.1)
XYZ	xyz(22.2610, 12.1659, 23.3617)
Luminance	0.1216 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2985 #29AD51

analogous

#9329AD #AD2985 #AD2943

triadic

#AD2985 #85AD29 #2985AD

tetradic

#AD2985 #AD9329 #29AD51 #2943AD

square

#AD2985 #AD9329 #29AD51 #2943AD

split-complementary

#AD2985 #43AD29 #29AD93

monochromatic

#4A1239 #7C1D5F #AD2985 #D241A6 #DE73BD

Accessibility & contrast

On white

6.12

#AD2985 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.43

#AD2985 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2985

6.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2985	#FFFFFF	#000000	##FFFFFF
##AD2985	1.00	6.12	3.43	6.12
#FFFFFF	6.12	1.00	21.00	1.00
#000000	3.43	21.00	1.00	21.00
##FFFFFF	6.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#385487

Deuteranopia (green-blind)

#616A82

Tritanopia (blue-blind)

#B82954

Achromatopsia (no color)

#626262

Design tokens & code

CSS

--color: #ad2985;
/* rgb */ color: rgb(173, 41, 133);
/* oklch */ color: oklch(52.1% 0.190 343.1);

Tailwind

colors: {
  custom: {
    50: '#ca71a8',
    500: '#ad2985',
    950: '#000000',
  },
}

SCSS

$custom: #ad2985;
$custom-light: #ca71a8;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2985",
  "rgb": {
    "r": 173,
    "g": 41,
    "b": 133
  },
  "hsl": {
    "h": 318.182,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.52078,
    "c": 0.19046,
    "h": 343.1
  },
  "luminance": 0.12164
}

Semantic roles & 50–950 ramp

primary

#AD2985

secondary

#6DC588

accent

#E57443

background

#FCF7FA

surface

#F9EDF4

border

#D2C8CE

text

#14080F

muted

#827B7F

Preview Lab

Preview with #AD2985

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →