#AD2953#AD2953
#AD2953 is a mid, vivid pink. Relative luminance 0.111; OKLCH L 50.2% C 0.169 H 7.1°. Best body text is #FFFFFF at 6.52:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2953 |
|---|---|
| RGB | rgb(173, 41, 83) |
| HSL | hsl(341, 62%, 42%) |
| HSV | hsv(341, 76%, 68%) |
| CMYK | cmyk(0%, 76.3%, 52%, 32.2%) |
| CIE-LAB | lab(39.74, 55.07, 8.06) |
| CIE-LCH | lch(39.74, 55.66, 8.32°) |
| OKLab | oklab(50.24% 0.1679 0.0208) |
| OKLCH | oklch(50.24% 0.169 7.1) |
| XYZ | xyz(19.5896, 11.0974, 9.2924) |
| Luminance | 0.1109 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.87
Raspberry (survey)
#B00149
ΔE00 3.18
Light Burgundy
#A8415B
ΔE00 4.08
Violet Red
#A50055
ΔE00 5.68
Deep Pink
#CB0162
ΔE00 5.77
Berry
#990F4B
ΔE00 5.98
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2953 #29AD83
analogous
#AD2995 #AD2953 #AD4129
triadic
#AD2953 #53AD29 #2953AD
tetradic
#AD2953 #95AD29 #29AD83 #4129AD
square
#AD2953 #95AD29 #29AD83 #4129AD
split-complementary
#AD2953 #29AD41 #2995AD
monochromatic
#4A1224 #7C1D3B #AD2953 #D2416F #DE7395
Accessibility & contrast
On white
6.52
#AD2953 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.22
#AD2953 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2953
6.52:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2953 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2953 | 1.00 | 6.52 | 3.22 | 6.52 |
| #FFFFFF | 6.52 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.22 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.52 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A4D54
Deuteranopia (green-blind)
#6D6750
Tritanopia (blue-blind)
#BD023B
Achromatopsia (no color)
#5E5E5E
Design tokens & code
CSS
--color: #ad2953; /* rgb */ color: rgb(173, 41, 83); /* oklch */ color: oklch(50.2% 0.169 7.1);
Tailwind
colors: {
custom: {
50: '#cb6f83',
500: '#ad2953',
950: '#000000',
},
}SCSS
$custom: #ad2953; $custom-light: #cb6f83; $custom-dark: #000000;
JSON
{
"hex": "#ad2953",
"rgb": {
"r": 173,
"g": 41,
"b": 83
},
"hsl": {
"h": 340.909,
"s": 61.682,
"l": 41.961
},
"oklch": {
"l": 0.50242,
"c": 0.16922,
"h": 7.1
},
"luminance": 0.11095
}Semantic roles & 50–950 ramp
primary
#AD2953
secondary
#6DC5A9
accent
#E5B143
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#14080A
muted
#837B7C