#AD2951#AD2951
#AD2951 is a mid, vivid pink. Relative luminance 0.111; OKLCH L 50.2% C 0.169 H 8.1°. Best body text is #FFFFFF at 6.54:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2951 |
|---|---|
| RGB | rgb(173, 41, 81) |
| HSL | hsl(342, 62%, 42%) |
| HSV | hsv(342, 76%, 68%) |
| CMYK | cmyk(0%, 76.3%, 53.2%, 32.2%) |
| CIE-LAB | lab(39.69, 54.91, 9.25) |
| CIE-LCH | lch(39.69, 55.68, 9.56°) |
| OKLab | oklab(50.19% 0.1672 0.0237) |
| OKLCH | oklch(50.19% 0.169 8.1) |
| XYZ | xyz(19.5135, 11.0669, 8.8916) |
| Luminance | 0.1106 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.80
Raspberry (survey)
#B00149
ΔE00 3.02
Light Burgundy
#A8415B
ΔE00 4.13
Rouge
#AB1239
ΔE00 6.01
Light Maroon
#A24857
ΔE00 6.06
Deep Pink
#CB0162
ΔE00 6.07
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2951 #29AD85
analogous
#AD2993 #AD2951 #AD4329
triadic
#AD2951 #51AD29 #2951AD
tetradic
#AD2951 #93AD29 #29AD85 #4329AD
square
#AD2951 #93AD29 #29AD85 #4329AD
split-complementary
#AD2951 #29AD43 #2993AD
monochromatic
#4A1223 #7C1D3A #AD2951 #D2416D #DE7393
Accessibility & contrast
On white
6.54
#AD2951 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.21
#AD2951 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2951
6.54:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2951 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2951 | 1.00 | 6.54 | 3.21 | 6.54 |
| #FFFFFF | 6.54 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.21 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.54 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4B4D52
Deuteranopia (green-blind)
#6D674E
Tritanopia (blue-blind)
#BD003A
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad2951; /* rgb */ color: rgb(173, 41, 81); /* oklch */ color: oklch(50.2% 0.169 8.1);
Tailwind
colors: {
custom: {
50: '#cc6f81',
500: '#ad2951',
950: '#000000',
},
}SCSS
$custom: #ad2951; $custom-light: #cc6f81; $custom-dark: #000000;
JSON
{
"hex": "#ad2951",
"rgb": {
"r": 173,
"g": 41,
"b": 81
},
"hsl": {
"h": 341.818,
"s": 61.682,
"l": 41.961
},
"oklch": {
"l": 0.50188,
"c": 0.16885,
"h": 8.1
},
"luminance": 0.11064
}Semantic roles & 50–950 ramp
primary
#AD2951
secondary
#6DC5AA
accent
#E5B443
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#15080A
muted
#837B7C