#AD293D#AD293D
#AD293D is a mid, vivid red. Relative luminance 0.108; OKLCH L 49.7% C 0.167 H 17.8°. Best body text is #FFFFFF at 6.64:1 contrast (WCAG AA passes).
Color values
| HEX | #AD293D |
|---|---|
| RGB | rgb(173, 41, 61) |
| HSL | hsl(351, 62%, 42%) |
| HSV | hsv(351, 76%, 68%) |
| CMYK | cmyk(0%, 76.3%, 64.7%, 32.2%) |
| CIE-LAB | lab(39.26, 53.51, 21.31) |
| CIE-LCH | lch(39.26, 57.59, 21.72°) |
| OKLab | oklab(49.73% 0.1593 0.0511) |
| OKLCH | oklch(49.73% 0.167 17.8) |
| XYZ | xyz(18.8708, 10.8099, 5.5068) |
| Luminance | 0.1081 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.83
Rose Red
#BE013C
ΔE00 3.40
Cardinal
#C41E3A
ΔE00 4.57
Lipstick Red
#C0022F
ΔE00 4.84
Ruby
#CA0147
ΔE00 5.65
Brown
#A52A2A
ΔE00 5.92
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD293D #29AD99
analogous
#AD297F #AD293D #AD5729
triadic
#AD293D #3DAD29 #293DAD
tetradic
#AD293D #7FAD29 #29AD99 #5729AD
square
#AD293D #7FAD29 #29AD99 #5729AD
split-complementary
#AD293D #29AD57 #297FAD
monochromatic
#4A121A #7C1D2C #AD293D #D24157 #DE7383
Accessibility & contrast
On white
6.64
#AD293D on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.16
#AD293D on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD293D
6.64:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD293D | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD293D | 1.00 | 6.64 | 3.16 | 6.64 |
| #FFFFFF | 6.64 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.16 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.64 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4F4B3D
Deuteranopia (green-blind)
#706639
Tritanopia (blue-blind)
#BE0032
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ad293d; /* rgb */ color: rgb(173, 41, 61); /* oklch */ color: oklch(49.7% 0.167 17.8);
Tailwind
colors: {
custom: {
50: '#cd6e72',
500: '#ad293d',
950: '#000000',
},
}SCSS
$custom: #ad293d; $custom-light: #cd6e72; $custom-dark: #000000;
JSON
{
"hex": "#ad293d",
"rgb": {
"r": 173,
"g": 41,
"b": 61
},
"hsl": {
"h": 350.909,
"s": 61.682,
"l": 41.961
},
"oklch": {
"l": 0.49726,
"c": 0.16724,
"h": 17.8
},
"luminance": 0.10807
}Semantic roles & 50–950 ramp
primary
#AD293D
secondary
#6DC5B8
accent
#E5CC43
background
#FDF7F6
surface
#FBEDEC
border
#D4C8C7
text
#150807
muted
#837B7A