#AD2933#AD2933

#AD2933 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.5% C 0.168 H 22.1°. Best body text is #FFFFFF at 6.68:1 contrast (WCAG AA passes).

Color values

HEX#AD2933
RGBrgb(173, 41, 51)
HSLhsl(355, 62%, 42%)
HSVhsv(355, 76%, 68%)
CMYKcmyk(0%, 76.3%, 70.5%, 32.2%)
CIE-LABlab(39.09, 52.96, 27.31)
CIE-LCHlch(39.09, 59.59, 27.28°)
OKLaboklab(49.55% 0.1554 0.0632)
OKLCHoklch(49.55% 0.168 22.1)
XYZxyz(18.6262, 10.7120, 4.2182)
Luminance0.1071 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2933 #29ADA3
analogous
#AD2975 #AD2933 #AD6129
triadic
#AD2933 #33AD29 #2933AD
tetradic
#AD2933 #75AD29 #29ADA3 #6129AD
square
#AD2933 #75AD29 #29ADA3 #6129AD
split-complementary
#AD2933 #29AD61 #2975AD
monochromatic
#4A1216 #7C1D24 #AD2933 #D2414C #DE737B

Accessibility & contrast

On white

6.68
#AD2933 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.14
#AD2933 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2933
6.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2933#FFFFFF#000000##FFFFFF
##AD29331.006.683.146.68
#FFFFFF6.681.0021.001.00
#0000003.1421.001.0021.00
##FFFFFF6.681.0021.001.00

Color blindness preview

Protanopia (red-blind)
#504A32
Deuteranopia (green-blind)
#71662F
Tritanopia (blue-blind)
#BE002E
Achromatopsia (no color)
#5C5C5C

Design tokens & code

CSS
--color: #ad2933;
/* rgb */ color: rgb(173, 41, 51);
/* oklch */ color: oklch(49.5% 0.168 22.1);
Tailwind
colors: {
  custom: {
    50: '#cd6e6a',
    500: '#ad2933',
    950: '#000000',
  },
}
SCSS
$custom: #ad2933;
$custom-light: #cd6e6a;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2933",
  "rgb": {
    "r": 173,
    "g": 41,
    "b": 51
  },
  "hsl": {
    "h": 355.455,
    "s": 61.682,
    "l": 41.961
  },
  "oklch": {
    "l": 0.49548,
    "c": 0.16771,
    "h": 22.1
  },
  "luminance": 0.10709
}

Semantic roles & 50–950 ramp

primary
#AD2933
secondary
#6DC5BE
accent
#E5D943
background
#FDF7F6
surface
#FBEDEB
border
#D4C8C6
text
#150806
muted
#837B7A

Preview Lab

Preview with #AD2933

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2933 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva