#AD2890#AD2890

#AD2890 is a mid, vivid pink. Relative luminance 0.124; OKLCH L 52.5% C 0.198 H 338.6°. Best body text is #FFFFFF at 6.03:1 contrast (WCAG AA passes).

Color values

HEX	#AD2890
RGB	rgb(173, 40, 144)
HSL	hsl(313, 62%, 42%)
HSV	hsv(313, 77%, 68%)
CMYK	cmyk(0%, 76.9%, 16.8%, 32.2%)
CIE-LAB	lab(41.87, 62.25, -26.74)
CIE-LCH	lch(41.87, 67.75, 336.75°)
OKLab	oklab(52.53% 0.1848 -0.0725)
OKLCH	oklch(52.53% 0.198 338.6)
XYZ	xyz(23.0270, 12.4177, 27.5643)
Luminance	0.1241 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2890 #28AD45

analogous

#8828AD #AD2890 #AD284E

triadic

#AD2890 #90AD28 #2890AD

tetradic

#AD2890 #AD8828 #28AD45 #284EAD

square

#AD2890 #AD8828 #28AD45 #284EAD

split-complementary

#AD2890 #4EAD28 #28AD88

monochromatic

#4A113D #7B1D67 #AD2890 #D33FB3 #DE71C6

Accessibility & contrast

On white

6.03

#AD2890 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.48

#AD2890 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2890

6.03:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2890	#FFFFFF	#000000	##FFFFFF
##AD2890	1.00	6.03	3.48	6.03
#FFFFFF	6.03	1.00	21.00	1.00
#000000	3.48	21.00	1.00	21.00
##FFFFFF	6.03	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2F5693

Deuteranopia (green-blind)

#5C6A8D

Tritanopia (blue-blind)

#B72F5A

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #ad2890;
/* rgb */ color: rgb(173, 40, 144);
/* oklch */ color: oklch(52.5% 0.198 338.6);

Tailwind

colors: {
  custom: {
    50: '#c971b1',
    500: '#ad2890',
    950: '#000000',
  },
}

SCSS

$custom: #ad2890;
$custom-light: #c971b1;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2890",
  "rgb": {
    "r": 173,
    "g": 40,
    "b": 144
  },
  "hsl": {
    "h": 313.083,
    "s": 62.441,
    "l": 41.765
  },
  "oklch": {
    "l": 0.52525,
    "c": 0.19849,
    "h": 338.6
  },
  "luminance": 0.12415
}

Semantic roles & 50–950 ramp

primary

#AD2890

secondary

#6CC57F

accent

#E66642

background

#FCF7FA

surface

#F9EDF5

border

#D2C8CF

text

#140910

muted

#827B7F

Preview Lab

Preview with #AD2890

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →