#AD2845#AD2845
#AD2845 is a mid, vivid red. Relative luminance 0.108; OKLCH L 49.8% C 0.168 H 13.8°. Best body text is #FFFFFF at 6.63:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2845 |
|---|---|
| RGB | rgb(173, 40, 69) |
| HSL | hsl(347, 62%, 42%) |
| HSV | hsv(347, 77%, 68%) |
| CMYK | cmyk(0%, 76.9%, 60.1%, 32.2%) |
| CIE-LAB | lab(39.30, 54.34, 16.32) |
| CIE-LCH | lch(39.30, 56.74, 16.72°) |
| OKLab | oklab(49.81% 0.1635 0.0402) |
| OKLCH | oklch(49.81% 0.168 13.8) |
| XYZ | xyz(19.0685, 10.8343, 6.7162) |
| Luminance | 0.1083 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.99
Rose Red
#BE013C
ΔE00 3.88
Raspberry (survey)
#B00149
ΔE00 4.35
Purplish Red
#B0054B
ΔE00 4.59
Ruby
#CA0147
ΔE00 5.03
Cranberry
#9E003A
ΔE00 5.43
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2845 #28AD90
analogous
#AD2888 #AD2845 #AD4E28
triadic
#AD2845 #45AD28 #2845AD
tetradic
#AD2845 #88AD28 #28AD90 #4E28AD
square
#AD2845 #88AD28 #28AD90 #4E28AD
split-complementary
#AD2845 #28AD4E #2888AD
monochromatic
#4A111D #7B1D31 #AD2845 #D33F60 #DE7189
Accessibility & contrast
On white
6.63
#AD2845 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.17
#AD2845 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2845
6.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2845 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2845 | 1.00 | 6.63 | 3.17 | 6.63 |
| #FFFFFF | 6.63 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.63 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4D4B45
Deuteranopia (green-blind)
#6F6641
Tritanopia (blue-blind)
#BE0034
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad2845; /* rgb */ color: rgb(173, 40, 69); /* oklch */ color: oklch(49.8% 0.168 13.8);
Tailwind
colors: {
custom: {
50: '#cc6e78',
500: '#ad2845',
950: '#000000',
},
}SCSS
$custom: #ad2845; $custom-light: #cc6e78; $custom-dark: #000000;
JSON
{
"hex": "#ad2845",
"rgb": {
"r": 173,
"g": 40,
"b": 69
},
"hsl": {
"h": 346.917,
"s": 62.441,
"l": 41.765
},
"oklch": {
"l": 0.49807,
"c": 0.16836,
"h": 13.8
},
"luminance": 0.10831
}Semantic roles & 50–950 ramp
primary
#AD2845
secondary
#6CC5B2
accent
#E6C242
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150808
muted
#837B7B