#AD2799#AD2799

#AD2799 is a mid, highly saturated purple. Relative luminance 0.126; OKLCH L 52.9% C 0.206 H 335.1°. Best body text is #FFFFFF at 5.95:1 contrast (WCAG AA passes).

Color values

HEX	#AD2799
RGB	rgb(173, 39, 153)
HSL	hsl(309, 63%, 42%)
HSV	hsv(309, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 11.6%, 32.2%)
CIE-LAB	lab(42.21, 63.84, -31.66)
CIE-LCH	lch(42.21, 71.26, 333.62°)
OKLab	oklab(52.91% 0.1865 -0.0866)
OKLCH	oklch(52.91% 0.206 335.1)
XYZ	xyz(23.7092, 12.6373, 31.3214)
Luminance	0.1263 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2799 #27AD3B

analogous

#7E27AD #AD2799 #AD2756

triadic

#AD2799 #99AD27 #2799AD

tetradic

#AD2799 #AD7E27 #27AD3B #2756AD

square

#AD2799 #AD7E27 #27AD3B #2756AD

split-complementary

#AD2799 #56AD27 #27AD7E

monochromatic

#491041 #7B1C6D #AD2799 #D33EBD #DF70CE

Accessibility & contrast

On white

5.95

#AD2799 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.53

#AD2799 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2799

5.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2799	#FFFFFF	#000000	##FFFFFF
##AD2799	1.00	5.95	3.53	5.95
#FFFFFF	5.95	1.00	21.00	1.00
#000000	3.53	21.00	1.00	21.00
##FFFFFF	5.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#26579C

Deuteranopia (green-blind)

#586B96

Tritanopia (blue-blind)

#B6335E

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad2799;
/* rgb */ color: rgb(173, 39, 153);
/* oklch */ color: oklch(52.9% 0.206 335.1);

Tailwind

colors: {
  custom: {
    50: '#c971b7',
    500: '#ad2799',
    950: '#000000',
  },
}

SCSS

$custom: #ad2799;
$custom-light: #c971b7;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2799",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 153
  },
  "hsl": {
    "h": 308.955,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.52913,
    "c": 0.20558,
    "h": 335.1
  },
  "luminance": 0.12635
}

Semantic roles & 50–950 ramp

primary

#AD2799

secondary

#6AC678

accent

#E65A42

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD2799

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →