#AD2798#AD2798

#AD2798 is a mid, highly saturated purple. Relative luminance 0.126; OKLCH L 52.9% C 0.205 H 335.5°. Best body text is #FFFFFF at 5.97:1 contrast (WCAG AA passes).

Color values

HEX	#AD2798
RGB	rgb(173, 39, 152)
HSL	hsl(309, 63%, 42%)
HSV	hsv(309, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 12.1%, 32.2%)
CIE-LAB	lab(42.16, 63.69, -31.14)
CIE-LCH	lch(42.16, 70.89, 333.95°)
OKLab	oklab(52.86% 0.1864 -0.0851)
OKLCH	oklch(52.86% 0.205 335.5)
XYZ	xyz(23.6269, 12.6044, 30.8882)
Luminance	0.1260 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2798 #27AD3C

analogous

#7F27AD #AD2798 #AD2755

triadic

#AD2798 #98AD27 #2798AD

tetradic

#AD2798 #AD7F27 #27AD3C #2755AD

square

#AD2798 #AD7F27 #27AD3C #2755AD

split-complementary

#AD2798 #55AD27 #27AD7F

monochromatic

#491040 #7B1C6C #AD2798 #D33EBC #DF70CD

Accessibility & contrast

On white

5.97

#AD2798 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.52

#AD2798 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2798

5.97:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2798	#FFFFFF	#000000	##FFFFFF
##AD2798	1.00	5.97	3.52	5.97
#FFFFFF	5.97	1.00	21.00	1.00
#000000	3.52	21.00	1.00	21.00
##FFFFFF	5.97	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#27579B

Deuteranopia (green-blind)

#596B95

Tritanopia (blue-blind)

#B6325E

Achromatopsia (no color)

#636363

Design tokens & code

CSS

--color: #ad2798;
/* rgb */ color: rgb(173, 39, 152);
/* oklch */ color: oklch(52.9% 0.205 335.5);

Tailwind

colors: {
  custom: {
    50: '#c971b6',
    500: '#ad2798',
    950: '#000000',
  },
}

SCSS

$custom: #ad2798;
$custom-light: #c971b6;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2798",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 152
  },
  "hsl": {
    "h": 309.403,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.5286,
    "c": 0.20489,
    "h": 335.5
  },
  "luminance": 0.12602
}

Semantic roles & 50–950 ramp

primary

#AD2798

secondary

#6AC679

accent

#E65B42

background

#FCF7FB

surface

#F9EDF6

border

#D2C8D0

text

#140911

muted

#827B80

Preview Lab

Preview with #AD2798

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →