#AD2776#AD2776

#AD2776 is a mid, vivid pink. Relative luminance 0.116; OKLCH L 51.3% C 0.184 H 349.7°. Best body text is #FFFFFF at 6.31:1 contrast (WCAG AA passes).

Color values

HEX	#AD2776
RGB	rgb(173, 39, 118)
HSL	hsl(325, 63%, 42%)
HSV	hsv(325, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 31.8%, 32.2%)
CIE-LAB	lab(40.65, 59.20, -12.64)
CIE-LCH	lch(40.65, 60.54, 347.95°)
OKLab	oklab(51.27% 0.1811 -0.033)
OKLCH	oklch(51.27% 0.184 349.7)
XYZ	xyz(21.2303, 11.6458, 18.2659)
Luminance	0.1164 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2776 #27AD5E

analogous

#A127AD #AD2776 #AD2733

triadic

#AD2776 #76AD27 #2776AD

tetradic

#AD2776 #ADA127 #27AD5E #2733AD

square

#AD2776 #ADA127 #27AD5E #2733AD

split-complementary

#AD2776 #33AD27 #27ADA1

monochromatic

#491032 #7B1C54 #AD2776 #D33E96 #DF70B1

Accessibility & contrast

On white

6.31

#AD2776 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.33

#AD2776 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2776

6.31:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2776	#FFFFFF	#000000	##FFFFFF
##AD2776	1.00	6.31	3.33	6.31
#FFFFFF	6.31	1.00	21.00	1.00
#000000	3.33	21.00	1.00	21.00
##FFFFFF	6.31	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E5178

Deuteranopia (green-blind)

#656873

Tritanopia (blue-blind)

#BA1E4B

Achromatopsia (no color)

#606060

Design tokens & code

CSS

--color: #ad2776;
/* rgb */ color: rgb(173, 39, 118);
/* oklch */ color: oklch(51.3% 0.184 349.7);

Tailwind

colors: {
  custom: {
    50: '#ca6f9d',
    500: '#ad2776',
    950: '#000000',
  },
}

SCSS

$custom: #ad2776;
$custom-light: #ca6f9d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2776",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 118
  },
  "hsl": {
    "h": 324.627,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.51273,
    "c": 0.18406,
    "h": 349.7
  },
  "luminance": 0.11643
}

Semantic roles & 50–950 ramp

primary

#AD2776

secondary

#6AC690

accent

#E68542

background

#FDF7F9

surface

#FAEDF2

border

#D3C8CC

text

#14080E

muted

#837B7E

Preview Lab

Preview with #AD2776

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →