#AD2769#AD2769
#AD2769 is a mid, vivid pink. Relative luminance 0.114; OKLCH L 50.8% C 0.178 H 355.8°. Best body text is #FFFFFF at 6.42:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2769 |
|---|---|
| RGB | rgb(173, 39, 105) |
| HSL | hsl(330, 63%, 42%) |
| HSV | hsv(330, 77%, 68%) |
| CMYK | cmyk(0%, 77.5%, 39.3%, 32.2%) |
| CIE-LAB | lab(40.18, 57.76, -5.22) |
| CIE-LCH | lch(40.18, 58.00, 354.84°) |
| OKLab | oklab(50.78% 0.1775 -0.013) |
| OKLCH | oklch(50.78% 0.178 355.8) |
| XYZ | xyz(20.5103, 11.3578, 14.4741) |
| Luminance | 0.1135 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Magenta (survey)
#C20078
ΔE00 4.38
Deep Magenta
#A0025C
ΔE00 4.81
Violet Red
#A50055
ΔE00 4.93
Dark Fuchsia
#9D0759
ΔE00 5.19
Red Violet
#9E0168
ΔE00 5.89
Deep Pink
#CB0162
ΔE00 6.43
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2769 #27AD6B
analogous
#AD27AC #AD2769 #AD2827
triadic
#AD2769 #69AD27 #2769AD
tetradic
#AD2769 #ACAD27 #27AD6B #2827AD
square
#AD2769 #ACAD27 #27AD6B #2827AD
split-complementary
#AD2769 #27AD28 #27ACAD
monochromatic
#49102C #7B1C4B #AD2769 #D33E87 #DF70A6
Accessibility & contrast
On white
6.42
#AD2769 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.27
#AD2769 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2769
6.42:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2769 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2769 | 1.00 | 6.42 | 3.27 | 6.42 |
| #FFFFFF | 6.42 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.27 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.42 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#434F6B
Deuteranopia (green-blind)
#686866
Tritanopia (blue-blind)
#BB1445
Achromatopsia (no color)
#5F5F5F
Design tokens & code
CSS
--color: #ad2769; /* rgb */ color: rgb(173, 39, 105); /* oklch */ color: oklch(50.8% 0.178 355.8);
Tailwind
colors: {
custom: {
50: '#ca6f93',
500: '#ad2769',
950: '#000000',
},
}SCSS
$custom: #ad2769; $custom-light: #ca6f93; $custom-dark: #000000;
JSON
{
"hex": "#ad2769",
"rgb": {
"r": 173,
"g": 39,
"b": 105
},
"hsl": {
"h": 330.448,
"s": 63.208,
"l": 41.569
},
"oklch": {
"l": 0.50775,
"c": 0.17801,
"h": 355.8
},
"luminance": 0.11355
}Semantic roles & 50–950 ramp
primary
#AD2769
secondary
#6AC699
accent
#E69542
background
#FDF7F9
surface
#FAEDF1
border
#D3C8CB
text
#14080D
muted
#837B7E