#AD2761#AD2761

#AD2761 is a mid, vivid pink. Relative luminance 0.112; OKLCH L 50.5% C 0.175 H 359.7°. Best body text is #FFFFFF at 6.48:1 contrast (WCAG AA passes).

Color values

HEX	#AD2761
RGB	rgb(173, 39, 97)
HSL	hsl(334, 63%, 42%)
HSV	hsv(334, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 43.9%, 32.2%)
CIE-LAB	lab(39.92, 56.96, -0.56)
CIE-LCH	lch(39.92, 56.96, 359.44°)
OKLab	oklab(50.5% 0.175 -0.0008)
OKLCH	oklch(50.5% 0.175 359.7)
XYZ	xyz(20.1183, 11.2010, 12.4095)
Luminance	0.1120 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2761 #27AD73

analogous

#AD27A4 #AD2761 #AD3027

triadic

#AD2761 #61AD27 #2761AD

tetradic

#AD2761 #A4AD27 #27AD73 #3027AD

square

#AD2761 #A4AD27 #27AD73 #3027AD

split-complementary

#AD2761 #27AD30 #27A4AD

monochromatic

#491029 #7B1C45 #AD2761 #D33E7F #DF70A0

Accessibility & contrast

On white

6.48

#AD2761 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.24

#AD2761 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2761

6.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2761	#FFFFFF	#000000	##FFFFFF
##AD2761	1.00	6.48	3.24	6.48
#FFFFFF	6.48	1.00	21.00	1.00
#000000	3.24	21.00	1.00	21.00
##FFFFFF	6.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#464E62

Deuteranopia (green-blind)

#6A675E

Tritanopia (blue-blind)

#BC0C41

Achromatopsia (no color)

#5E5E5E

Design tokens & code

CSS

--color: #ad2761;
/* rgb */ color: rgb(173, 39, 97);
/* oklch */ color: oklch(50.5% 0.175 359.7);

Tailwind

colors: {
  custom: {
    50: '#cb6f8d',
    500: '#ad2761',
    950: '#000000',
  },
}

SCSS

$custom: #ad2761;
$custom-light: #cb6f8d;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2761",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 97
  },
  "hsl": {
    "h": 334.03,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.505,
    "c": 0.17499,
    "h": 359.7
  },
  "luminance": 0.11198
}

Semantic roles & 50–950 ramp

primary

#AD2761

secondary

#6AC69E

accent

#E69F42

background

#FDF7F8

surface

#FAEDF0

border

#D3C8CB

text

#14080C

muted

#837B7D

Preview Lab

Preview with #AD2761

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →