#AD274F#AD274F
#AD274F is a mid, vivid pink. Relative luminance 0.109; OKLCH L 50.0% C 0.170 H 8.7°. Best body text is #FFFFFF at 6.60:1 contrast (WCAG AA passes).
Color values
| HEX | #AD274F |
|---|---|
| RGB | rgb(173, 39, 79) |
| HSL | hsl(342, 63%, 42%) |
| HSV | hsv(342, 77%, 68%) |
| CMYK | cmyk(0%, 77.5%, 54.3%, 32.2%) |
| CIE-LAB | lab(39.42, 55.39, 10.13) |
| CIE-LCH | lch(39.42, 56.31, 10.37°) |
| OKLab | oklab(49.97% 0.1685 0.0258) |
| OKLCH | oklch(49.97% 0.17 8.7) |
| XYZ | xyz(19.3722, 10.9025, 8.4799) |
| Luminance | 0.1090 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.57
Raspberry (survey)
#B00149
ΔE00 2.72
Light Burgundy
#A8415B
ΔE00 4.46
Rouge
#AB1239
ΔE00 5.52
Cranberry
#9E003A
ΔE00 5.71
Ruby
#CA0147
ΔE00 6.15
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD274F #27AD85
analogous
#AD2792 #AD274F #AD4227
triadic
#AD274F #4FAD27 #274FAD
tetradic
#AD274F #92AD27 #27AD85 #4227AD
square
#AD274F #92AD27 #27AD85 #4227AD
split-complementary
#AD274F #27AD42 #2792AD
monochromatic
#491021 #7B1C38 #AD274F #D33E6A #DF7091
Accessibility & contrast
On white
6.60
#AD274F on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.18
#AD274F on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD274F
6.60:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD274F | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD274F | 1.00 | 6.60 | 3.18 | 6.60 |
| #FFFFFF | 6.60 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.18 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.60 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4A4C50
Deuteranopia (green-blind)
#6D674C
Tritanopia (blue-blind)
#BD0038
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad274f; /* rgb */ color: rgb(173, 39, 79); /* oklch */ color: oklch(50.0% 0.170 8.7);
Tailwind
colors: {
custom: {
50: '#cc6e80',
500: '#ad274f',
950: '#000000',
},
}SCSS
$custom: #ad274f; $custom-light: #cc6e80; $custom-dark: #000000;
JSON
{
"hex": "#ad274f",
"rgb": {
"r": 173,
"g": 39,
"b": 79
},
"hsl": {
"h": 342.09,
"s": 63.208,
"l": 41.569
},
"oklch": {
"l": 0.49967,
"c": 0.17043,
"h": 8.7
},
"luminance": 0.109
}Semantic roles & 50–950 ramp
primary
#AD274F
secondary
#6AC6AA
accent
#E6B542
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#15080A
muted
#837B7C