#AD2746#AD2746
#AD2746 is a mid, vivid red. Relative luminance 0.108; OKLCH L 49.7% C 0.169 H 13.1°. Best body text is #FFFFFF at 6.66:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2746 |
|---|---|
| RGB | rgb(173, 39, 70) |
| HSL | hsl(346, 63%, 42%) |
| HSV | hsv(346, 77%, 68%) |
| CMYK | cmyk(0%, 77.5%, 59.5%, 32.2%) |
| CIE-LAB | lab(39.21, 54.73, 15.56) |
| CIE-LCH | lch(39.21, 56.90, 15.88°) |
| OKLab | oklab(49.75% 0.1649 0.0385) |
| OKLCH | oklch(49.75% 0.169 13.1) |
| XYZ | xyz(19.0665, 10.7803, 6.8700) |
| Luminance | 0.1078 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 3.16
Raspberry (survey)
#B00149
ΔE00 3.93
Rose Red
#BE013C
ΔE00 4.10
Purplish Red
#B0054B
ΔE00 4.16
Ruby
#CA0147
ΔE00 5.07
Cranberry
#9E003A
ΔE00 5.25
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2746 #27AD8E
analogous
#AD2789 #AD2746 #AD4B27
triadic
#AD2746 #46AD27 #2746AD
tetradic
#AD2746 #89AD27 #27AD8E #4B27AD
square
#AD2746 #89AD27 #27AD8E #4B27AD
split-complementary
#AD2746 #27AD4B #2789AD
monochromatic
#49101E #7B1C32 #AD2746 #D33E60 #DF7089
Accessibility & contrast
On white
6.66
#AD2746 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.16
#AD2746 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2746
6.66:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2746 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2746 | 1.00 | 6.66 | 3.16 | 6.66 |
| #FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.16 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.66 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C4B46
Deuteranopia (green-blind)
#6E6642
Tritanopia (blue-blind)
#BE0034
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ad2746; /* rgb */ color: rgb(173, 39, 70); /* oklch */ color: oklch(49.7% 0.169 13.1);
Tailwind
colors: {
custom: {
50: '#cc6e79',
500: '#ad2746',
950: '#000000',
},
}SCSS
$custom: #ad2746; $custom-light: #cc6e79; $custom-dark: #000000;
JSON
{
"hex": "#ad2746",
"rgb": {
"r": 173,
"g": 39,
"b": 70
},
"hsl": {
"h": 346.119,
"s": 63.208,
"l": 41.569
},
"oklch": {
"l": 0.49746,
"c": 0.16935,
"h": 13.1
},
"luminance": 0.10777
}Semantic roles & 50–950 ramp
primary
#AD2746
secondary
#6AC6B0
accent
#E6C042
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150809
muted
#837B7B