#AD2742#AD2742

#AD2742 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.7% C 0.169 H 15.0°. Best body text is #FFFFFF at 6.68:1 contrast (WCAG AA passes).

Color values

HEX	#AD2742
RGB	rgb(173, 39, 66)
HSL	hsl(348, 63%, 42%)
HSV	hsv(348, 77%, 68%)
CMYK	cmyk(0%, 77.5%, 61.8%, 32.2%)
CIE-LAB	lab(39.12, 54.46, 17.99)
CIE-LCH	lch(39.12, 57.36, 18.28°)
OKLab	oklab(49.66% 0.1633 0.0439)
OKLCH	oklch(49.66% 0.169 15)
XYZ	xyz(18.9444, 10.7314, 6.2270)
Luminance	0.1073 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2742 #27AD92

analogous

#AD2785 #AD2742 #AD4F27

triadic

#AD2742 #42AD27 #2742AD

tetradic

#AD2742 #85AD27 #27AD92 #4F27AD

square

#AD2742 #85AD27 #27AD92 #4F27AD

split-complementary

#AD2742 #27AD4F #2785AD

monochromatic

#49101C #7B1C2F #AD2742 #D33E5C #DF7086

Accessibility & contrast

On white

6.68

#AD2742 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.15

#AD2742 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2742

6.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2742	#FFFFFF	#000000	##FFFFFF
##AD2742	1.00	6.68	3.15	6.68
#FFFFFF	6.68	1.00	21.00	1.00
#000000	3.15	21.00	1.00	21.00
##FFFFFF	6.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D4A42

Deuteranopia (green-blind)

#6F663E

Tritanopia (blue-blind)

#BE0033

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ad2742;
/* rgb */ color: rgb(173, 39, 66);
/* oklch */ color: oklch(49.7% 0.169 15.0);

Tailwind

colors: {
  custom: {
    50: '#cd6e76',
    500: '#ad2742',
    950: '#000000',
  },
}

SCSS

$custom: #ad2742;
$custom-light: #cd6e76;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2742",
  "rgb": {
    "r": 173,
    "g": 39,
    "b": 66
  },
  "hsl": {
    "h": 347.91,
    "s": 63.208,
    "l": 41.569
  },
  "oklch": {
    "l": 0.49657,
    "c": 0.16912,
    "h": 15
  },
  "luminance": 0.10729
}

Semantic roles & 50–950 ramp

primary

#AD2742

secondary

#6AC6B3

accent

#E6C542

background

#FDF7F7

surface

#FBEDED

border

#D4C8C8

text

#150808

muted

#837B7B

Preview Lab

Preview with #AD2742

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →