#AD2645#AD2645
#AD2645 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.6% C 0.170 H 13.4°. Best body text is #FFFFFF at 6.69:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2645 |
|---|---|
| RGB | rgb(173, 38, 69) |
| HSL | hsl(346, 64%, 41%) |
| HSV | hsv(346, 78%, 68%) |
| CMYK | cmyk(0%, 78%, 60.1%, 32.2%) |
| CIE-LAB | lab(39.08, 54.97, 16.02) |
| CIE-LCH | lch(39.08, 57.26, 16.25°) |
| OKLab | oklab(49.64% 0.1655 0.0395) |
| OKLCH | oklch(49.64% 0.17 13.4) |
| XYZ | xyz(19.0028, 10.7029, 6.6943) |
| Luminance | 0.1070 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Rouge
#AB1239
ΔE00 2.92
Rose Red
#BE013C
ΔE00 3.93
Raspberry (survey)
#B00149
ΔE00 4.01
Purplish Red
#B0054B
ΔE00 4.26
Ruby
#CA0147
ΔE00 5.05
Cranberry
#9E003A
ΔE00 5.16
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2645 #26AD8E
analogous
#AD2689 #AD2645 #AD4B26
triadic
#AD2645 #45AD26 #2645AD
tetradic
#AD2645 #89AD26 #26AD8E #4B26AD
square
#AD2645 #89AD26 #26AD8E #4B26AD
split-complementary
#AD2645 #26AD4B #2689AD
monochromatic
#49101D #7B1B31 #AD2645 #D43C5F #DF6E88
Accessibility & contrast
On white
6.69
#AD2645 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.14
#AD2645 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2645
6.69:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2645 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2645 | 1.00 | 6.69 | 3.14 | 6.69 |
| #FFFFFF | 6.69 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.14 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.69 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#4C4A45
Deuteranopia (green-blind)
#6E6641
Tritanopia (blue-blind)
#BE0033
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ad2645; /* rgb */ color: rgb(173, 38, 69); /* oklch */ color: oklch(49.6% 0.170 13.4);
Tailwind
colors: {
custom: {
50: '#cc6d78',
500: '#ad2645',
950: '#000000',
},
}SCSS
$custom: #ad2645; $custom-light: #cc6d78; $custom-dark: #000000;
JSON
{
"hex": "#ad2645",
"rgb": {
"r": 173,
"g": 38,
"b": 69
},
"hsl": {
"h": 346.222,
"s": 63.981,
"l": 41.373
},
"oklch": {
"l": 0.49641,
"c": 0.17017,
"h": 13.4
},
"luminance": 0.107
}Semantic roles & 50–950 ramp
primary
#AD2645
secondary
#69C6B0
accent
#E7C141
background
#FDF7F7
surface
#FAEDED
border
#D3C8C8
text
#150808
muted
#837B7B