#AD262C#AD262C

#AD262C is a mid, vivid red. Relative luminance 0.105; OKLCH L 49.2% C 0.171 H 24.2°. Best body text is #FFFFFF at 6.80:1 contrast (WCAG AA passes).

Color values

HEX	#AD262C
RGB	rgb(173, 38, 44)
HSL	hsl(357, 64%, 41%)
HSV	hsv(357, 78%, 68%)
CMYK	cmyk(0%, 78%, 74.6%, 32.2%)
CIE-LAB	lab(38.65, 53.61, 31.04)
CIE-LCH	lch(38.65, 61.95, 30.07°)
OKLab	oklab(49.19% 0.1558 0.0699)
OKLCH	oklch(49.19% 0.171 24.2)
XYZ	xyz(18.3835, 10.4552, 3.4325)
Luminance	0.1045 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD262C #26ADA7

analogous

#AD2670 #AD262C #AD6426

triadic

#AD262C #2CAD26 #262CAD

tetradic

#AD262C #70AD26 #26ADA7 #6426AD

square

#AD262C #70AD26 #26ADA7 #6426AD

split-complementary

#AD262C #26AD64 #2670AD

monochromatic

#491012 #7B1B1F #AD262C #D43C43 #DF6E73

Accessibility & contrast

On white

6.80

#AD262C on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.09

#AD262C on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD262C

6.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD262C	#FFFFFF	#000000	##FFFFFF
##AD262C	1.00	6.80	3.09	6.80
#FFFFFF	6.80	1.00	21.00	1.00
#000000	3.09	21.00	1.00	21.00
##FFFFFF	6.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F482B

Deuteranopia (green-blind)

#716527

Tritanopia (blue-blind)

#BF002A

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #ad262c;
/* rgb */ color: rgb(173, 38, 44);
/* oklch */ color: oklch(49.2% 0.171 24.2);

Tailwind

colors: {
  custom: {
    50: '#ce6d65',
    500: '#ad262c',
    950: '#000000',
  },
}

SCSS

$custom: #ad262c;
$custom-light: #ce6d65;
$custom-dark: #000000;

JSON

{
  "hex": "#ad262c",
  "rgb": {
    "r": 173,
    "g": 38,
    "b": 44
  },
  "hsl": {
    "h": 357.333,
    "s": 63.981,
    "l": 41.373
  },
  "oklch": {
    "l": 0.49186,
    "c": 0.17082,
    "h": 24.2
  },
  "luminance": 0.10452
}

Semantic roles & 50–950 ramp

primary

#AD262C

secondary

#69C6C2

accent

#E7E041

background

#FDF6F6

surface

#FBECEB

border

#D4C7C6

text

#150805

muted

#837B7A

Preview Lab

Preview with #AD262C

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →