#AD262B#AD262B

#AD262B is a mid, vivid red. Relative luminance 0.104; OKLCH L 49.2% C 0.171 H 24.5°. Best body text is #FFFFFF at 6.80:1 contrast (WCAG AA passes).

Color values

HEX	#AD262B
RGB	rgb(173, 38, 43)
HSL	hsl(358, 64%, 41%)
HSV	hsv(358, 78%, 68%)
CMYK	cmyk(0%, 78%, 75.1%, 32.2%)
CIE-LAB	lab(38.63, 53.57, 31.62)
CIE-LCH	lch(38.63, 62.20, 30.56°)
OKLab	oklab(49.17% 0.1555 0.071)
OKLCH	oklch(49.17% 0.171 24.5)
XYZ	xyz(18.3649, 10.4478, 3.3347)
Luminance	0.1045 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD262B #26ADA8

analogous

#AD266F #AD262B #AD6526

triadic

#AD262B #2BAD26 #262BAD

tetradic

#AD262B #6FAD26 #26ADA8 #6526AD

square

#AD262B #6FAD26 #26ADA8 #6526AD

split-complementary

#AD262B #26AD65 #266FAD

monochromatic

#491012 #7B1B1F #AD262B #D43C42 #DF6E72

Accessibility & contrast

On white

6.80

#AD262B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.09

#AD262B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD262B

6.80:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD262B	#FFFFFF	#000000	##FFFFFF
##AD262B	1.00	6.80	3.09	6.80
#FFFFFF	6.80	1.00	21.00	1.00
#000000	3.09	21.00	1.00	21.00
##FFFFFF	6.80	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F482A

Deuteranopia (green-blind)

#716526

Tritanopia (blue-blind)

#BF002A

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #ad262b;
/* rgb */ color: rgb(173, 38, 43);
/* oklch */ color: oklch(49.2% 0.171 24.5);

Tailwind

colors: {
  custom: {
    50: '#ce6d64',
    500: '#ad262b',
    950: '#000000',
  },
}

SCSS

$custom: #ad262b;
$custom-light: #ce6d64;
$custom-dark: #000000;

JSON

{
  "hex": "#ad262b",
  "rgb": {
    "r": 173,
    "g": 38,
    "b": 43
  },
  "hsl": {
    "h": 357.778,
    "s": 63.981,
    "l": 41.373
  },
  "oklch": {
    "l": 0.49172,
    "c": 0.17093,
    "h": 24.5
  },
  "luminance": 0.10445
}

Semantic roles & 50–950 ramp

primary

#AD262B

secondary

#69C6C2

accent

#E7E141

background

#FDF6F6

surface

#FBECEB

border

#D4C7C6

text

#150805

muted

#837B7A

Preview Lab

Preview with #AD262B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →