#AD2628#AD2628

#AD2628 is a mid, vivid red. Relative luminance 0.104; OKLCH L 49.1% C 0.171 H 25.6°. Best body text is #FFFFFF at 6.81:1 contrast (WCAG AA passes).

Color values

HEX#AD2628
RGBrgb(173, 38, 40)
HSLhsl(359, 64%, 41%)
HSVhsv(359, 78%, 68%)
CMYKcmyk(0%, 78%, 76.9%, 32.2%)
CIE-LABlab(38.60, 53.45, 33.36)
CIE-LCHlch(38.60, 63.00, 31.97°)
OKLaboklab(49.13% 0.1545 0.074)
OKLCHoklch(49.13% 0.171 25.6)
XYZxyz(18.3119, 10.4266, 3.0554)
Luminance0.1042 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2628 #26ADAB
analogous
#AD266C #AD2628 #AD6826
triadic
#AD2628 #28AD26 #2628AD
tetradic
#AD2628 #6CAD26 #26ADAB #6826AD
square
#AD2628 #6CAD26 #26ADAB #6826AD
split-complementary
#AD2628 #26AD68 #266CAD
monochromatic
#491011 #7B1B1C #AD2628 #D43C3E #DF6E70

Accessibility & contrast

On white

6.81
#AD2628 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.08
#AD2628 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2628
6.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2628#FFFFFF#000000##FFFFFF
##AD26281.006.813.086.81
#FFFFFF6.811.0021.001.00
#0000003.0821.001.0021.00
##FFFFFF6.811.0021.001.00

Color blindness preview

Protanopia (red-blind)
#504826
Deuteranopia (green-blind)
#716523
Tritanopia (blue-blind)
#BF0029
Achromatopsia (no color)
#5B5B5B

Design tokens & code

CSS
--color: #ad2628;
/* rgb */ color: rgb(173, 38, 40);
/* oklch */ color: oklch(49.1% 0.171 25.6);
Tailwind
colors: {
  custom: {
    50: '#ce6d62',
    500: '#ad2628',
    950: '#000000',
  },
}
SCSS
$custom: #ad2628;
$custom-light: #ce6d62;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2628",
  "rgb": {
    "r": 173,
    "g": 38,
    "b": 40
  },
  "hsl": {
    "h": 359.111,
    "s": 63.981,
    "l": 41.373
  },
  "oklch": {
    "l": 0.49133,
    "c": 0.17126,
    "h": 25.6
  },
  "luminance": 0.10424
}

Semantic roles & 50–950 ramp

primary
#AD2628
secondary
#69C6C4
accent
#E7E541
background
#FDF6F5
surface
#FBECEA
border
#D4C7C6
text
#150805
muted
#837B79

Preview Lab

Preview with #AD2628

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2628 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva