#AD2553#AD2553
#AD2553 is a mid, vivid pink. Relative luminance 0.108; OKLCH L 49.9% C 0.173 H 6.4°. Best body text is #FFFFFF at 6.63:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2553 |
|---|---|
| RGB | rgb(173, 37, 83) |
| HSL | hsl(340, 65%, 41%) |
| HSV | hsv(340, 79%, 68%) |
| CMYK | cmyk(0%, 78.6%, 52%, 32.2%) |
| CIE-LAB | lab(39.30, 56.32, 7.43) |
| CIE-LCH | lch(39.30, 56.81, 7.51°) |
| OKLab | oklab(49.92% 0.172 0.0193) |
| OKLCH | oklch(49.92% 0.173 6.4) |
| XYZ | xyz(19.4583, 10.8346, 9.2486) |
| Luminance | 0.1083 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.50
Raspberry (survey)
#B00149
ΔE00 2.87
Light Burgundy
#A8415B
ΔE00 4.61
Violet Red
#A50055
ΔE00 5.07
Berry
#990F4B
ΔE00 5.48
Deep Pink
#CB0162
ΔE00 5.66
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2553 #25AD7F
analogous
#AD2597 #AD2553 #AD3B25
triadic
#AD2553 #53AD25 #2553AD
tetradic
#AD2553 #97AD25 #25AD7F #3B25AD
square
#AD2553 #97AD25 #25AD7F #3B25AD
split-complementary
#AD2553 #25AD3B #2597AD
monochromatic
#480F23 #7B1A3B #AD2553 #D53A6F #E06D94
Accessibility & contrast
On white
6.63
#AD2553 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.17
#AD2553 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2553
6.63:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2553 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2553 | 1.00 | 6.63 | 3.17 | 6.63 |
| #FFFFFF | 6.63 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.17 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.63 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#484B54
Deuteranopia (green-blind)
#6C6650
Tritanopia (blue-blind)
#BD0039
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad2553; /* rgb */ color: rgb(173, 37, 83); /* oklch */ color: oklch(49.9% 0.173 6.4);
Tailwind
colors: {
custom: {
50: '#cc6d83',
500: '#ad2553',
950: '#000000',
},
}SCSS
$custom: #ad2553; $custom-light: #cc6d83; $custom-dark: #000000;
JSON
{
"hex": "#ad2553",
"rgb": {
"r": 173,
"g": 37,
"b": 83
},
"hsl": {
"h": 339.706,
"s": 64.762,
"l": 41.176
},
"oklch": {
"l": 0.49916,
"c": 0.17304,
"h": 6.4
},
"luminance": 0.10832
}Semantic roles & 50–950 ramp
primary
#AD2553
secondary
#68C6A6
accent
#E8AF40
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#15080A
muted
#837B7C