#AD2551#AD2551
#AD2551 is a mid, vivid pink. Relative luminance 0.108; OKLCH L 49.9% C 0.173 H 7.4°. Best body text is #FFFFFF at 6.65:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2551 |
|---|---|
| RGB | rgb(173, 37, 81) |
| HSL | hsl(341, 65%, 41%) |
| HSV | hsv(341, 79%, 68%) |
| CMYK | cmyk(0%, 78.6%, 53.2%, 32.2%) |
| CIE-LAB | lab(39.25, 56.16, 8.63) |
| CIE-LCH | lch(39.25, 56.82, 8.74°) |
| OKLab | oklab(49.86% 0.1712 0.0222) |
| OKLCH | oklch(49.86% 0.173 7.4) |
| XYZ | xyz(19.3821, 10.8042, 8.8478) |
| Luminance | 0.1080 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.32
Raspberry (survey)
#B00149
ΔE00 2.61
Light Burgundy
#A8415B
ΔE00 4.60
Violet Red
#A50055
ΔE00 5.49
Berry
#990F4B
ΔE00 5.69
Cranberry
#9E003A
ΔE00 5.90
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2551 #25AD81
analogous
#AD2595 #AD2551 #AD3D25
triadic
#AD2551 #51AD25 #2551AD
tetradic
#AD2551 #95AD25 #25AD81 #3D25AD
square
#AD2551 #95AD25 #25AD81 #3D25AD
split-complementary
#AD2551 #25AD3D #2595AD
monochromatic
#480F22 #7B1A39 #AD2551 #D53A6C #E06D92
Accessibility & contrast
On white
6.65
#AD2551 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.16
#AD2551 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2551
6.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2551 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2551 | 1.00 | 6.65 | 3.16 | 6.65 |
| #FFFFFF | 6.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.16 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#494B52
Deuteranopia (green-blind)
#6C664E
Tritanopia (blue-blind)
#BD0038
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ad2551; /* rgb */ color: rgb(173, 37, 81); /* oklch */ color: oklch(49.9% 0.173 7.4);
Tailwind
colors: {
custom: {
50: '#cc6d81',
500: '#ad2551',
950: '#000000',
},
}SCSS
$custom: #ad2551; $custom-light: #cc6d81; $custom-dark: #000000;
JSON
{
"hex": "#ad2551",
"rgb": {
"r": 173,
"g": 37,
"b": 81
},
"hsl": {
"h": 340.588,
"s": 64.762,
"l": 41.176
},
"oklch": {
"l": 0.49861,
"c": 0.17263,
"h": 7.4
},
"luminance": 0.10801
}Semantic roles & 50–950 ramp
primary
#AD2551
secondary
#68C6A8
accent
#E8B140
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#15080A
muted
#837B7C