#AD2547#AD2547

#AD2547 is a mid, vivid red. Relative luminance 0.107; OKLCH L 49.6% C 0.171 H 12.3°. Best body text is #FFFFFF at 6.70:1 contrast (WCAG AA passes).

Color values

HEX	#AD2547
RGB	rgb(173, 37, 71)
HSL	hsl(345, 65%, 41%)
HSV	hsv(345, 79%, 68%)
CMYK	cmyk(0%, 78.6%, 59%, 32.2%)
CIE-LAB	lab(39.01, 55.42, 14.66)
CIE-LCH	lch(39.01, 57.32, 14.82°)
OKLab	oklab(49.61% 0.1673 0.0364)
OKLCH	oklch(49.61% 0.171 12.3)
XYZ	xyz(19.0344, 10.6651, 7.0163)
Luminance	0.1066 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2547 #25AD8B

analogous

#AD258B #AD2547 #AD4725

triadic

#AD2547 #47AD25 #2547AD

tetradic

#AD2547 #8BAD25 #25AD8B #4725AD

square

#AD2547 #8BAD25 #25AD8B #4725AD

split-complementary

#AD2547 #25AD47 #258BAD

monochromatic

#480F1E #7B1A32 #AD2547 #D53A61 #E06D89

Accessibility & contrast

On white

6.70

#AD2547 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.13

#AD2547 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2547

6.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2547	#FFFFFF	#000000	##FFFFFF
##AD2547	1.00	6.70	3.13	6.70
#FFFFFF	6.70	1.00	21.00	1.00
#000000	3.13	21.00	1.00	21.00
##FFFFFF	6.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4B4A47

Deuteranopia (green-blind)

#6E6643

Tritanopia (blue-blind)

#BE0034

Achromatopsia (no color)

#5C5C5C

Design tokens & code

CSS

--color: #ad2547;
/* rgb */ color: rgb(173, 37, 71);
/* oklch */ color: oklch(49.6% 0.171 12.3);

Tailwind

colors: {
  custom: {
    50: '#cc6d79',
    500: '#ad2547',
    950: '#000000',
  },
}

SCSS

$custom: #ad2547;
$custom-light: #cc6d79;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2547",
  "rgb": {
    "r": 173,
    "g": 37,
    "b": 71
  },
  "hsl": {
    "h": 345,
    "s": 64.762,
    "l": 41.176
  },
  "oklch": {
    "l": 0.49607,
    "c": 0.17122,
    "h": 12.3
  },
  "luminance": 0.10662
}

Semantic roles & 50–950 ramp

primary

#AD2547

secondary

#68C6AE

accent

#E8BE40

background

#FDF7F7

surface

#FAEDED

border

#D3C8C8

text

#150809

muted

#837B7B

Preview Lab

Preview with #AD2547

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →