#AD24AC#AD24AC

#AD24AC is a mid, highly saturated purple. Relative luminance 0.131; OKLCH L 53.8% C 0.222 H 328.5°. Best body text is #FFFFFF at 5.79:1 contrast (WCAG AA passes).

Color values

HEX	#AD24AC
RGB	rgb(173, 36, 172)
HSL	hsl(300, 66%, 41%)
HSV	hsv(300, 79%, 68%)
CMYK	cmyk(0%, 79.2%, 0.6%, 32.2%)
CIE-LAB	lab(42.95, 67.57, -41.86)
CIE-LCH	lch(42.95, 79.49, 328.22°)
OKLab	oklab(53.77% 0.1891 -0.1161)
OKLCH	oklch(53.77% 0.222 328.5)
XYZ	xyz(25.3106, 13.1265, 40.2223)
Luminance	0.1313 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD24AC #24AD25

analogous

#6924AD #AD24AC #AD2467

triadic

#AD24AC #ACAD24 #24ACAD

tetradic

#AD24AC #AD6924 #24AD25 #2467AD

square

#AD24AC #AD6924 #24AD25 #2467AD

split-complementary

#AD24AC #67AD24 #24AD69

monochromatic

#480F47 #7A197A #AD24AC #D639D5 #E06BDF

Accessibility & contrast

On white

5.79

#AD24AC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.63

#AD24AC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD24AC

5.79:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD24AC	#FFFFFF	#000000	##FFFFFF
##AD24AC	1.00	5.79	3.63	5.79
#FFFFFF	5.79	1.00	21.00	1.00
#000000	3.63	21.00	1.00	21.00
##FFFFFF	5.79	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AB0

Deuteranopia (green-blind)

#4D6BA9

Tritanopia (blue-blind)

#B33C68

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad24ac;
/* rgb */ color: rgb(173, 36, 172);
/* oklch */ color: oklch(53.8% 0.222 328.5);

Tailwind

colors: {
  custom: {
    50: '#ca70c5',
    500: '#ad24ac',
    950: '#000000',
  },
}

SCSS

$custom: #ad24ac;
$custom-light: #ca70c5;
$custom-dark: #000000;

JSON

{
  "hex": "#ad24ac",
  "rgb": {
    "r": 173,
    "g": 36,
    "b": 172
  },
  "hsl": {
    "h": 300.438,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.53775,
    "c": 0.22192,
    "h": 328.5
  },
  "luminance": 0.13125
}

Semantic roles & 50–950 ramp

primary

#AD24AC

secondary

#66C667

accent

#E9413F

background

#FCF7FC

surface

#F9EDF8

border

#D2C8D1

text

#140913

muted

#827B82

Preview Lab

Preview with #AD24AC

Body copy rendered with the generated semantic roles for this colour.

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