#AD249A#AD249A

#AD249A is a mid, highly saturated purple. Relative luminance 0.125; OKLCH L 52.8% C 0.209 H 334.7°. Best body text is #FFFFFF at 6.01:1 contrast (WCAG AA passes).

Color values

HEX#AD249A
RGBrgb(173, 36, 154)
HSLhsl(308, 66%, 41%)
HSVhsv(308, 79%, 68%)
CMYKcmyk(0%, 79.2%, 11%, 32.2%)
CIE-LABlab(41.97, 64.82, -32.64)
CIE-LCHlch(41.97, 72.58, 333.27°)
OKLaboklab(52.76% 0.189 -0.0894)
OKLCHoklch(52.76% 0.209 334.7)
XYZxyz(23.6975, 12.4812, 31.7266)
Luminance0.1248 (WCAG relative)
Temperatureneutral
Familypurple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD249A #24AD37
analogous
#7B24AD #AD249A #AD2455
triadic
#AD249A #9AAD24 #249AAD
tetradic
#AD249A #AD7B24 #24AD37 #2455AD
square
#AD249A #AD7B24 #24AD37 #2455AD
split-complementary
#AD249A #55AD24 #24AD7B
monochromatic
#480F40 #7A196D #AD249A #D639C0 #E06BD0

Accessibility & contrast

On white

6.01
#AD249A on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.50
#AD249A on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD249A
6.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD249A#FFFFFF#000000##FFFFFF
##AD249A1.006.013.506.01
#FFFFFF6.011.0021.001.00
#0000003.5021.001.0021.00
##FFFFFF6.011.0021.001.00

Color blindness preview

Protanopia (red-blind)
#22569D
Deuteranopia (green-blind)
#576A97
Tritanopia (blue-blind)
#B6325E
Achromatopsia (no color)
#636363

Design tokens & code

CSS
--color: #ad249a;
/* rgb */ color: rgb(173, 36, 154);
/* oklch */ color: oklch(52.8% 0.209 334.7);
Tailwind
colors: {
  custom: {
    50: '#c970b8',
    500: '#ad249a',
    950: '#000000',
  },
}
SCSS
$custom: #ad249a;
$custom-light: #c970b8;
$custom-dark: #000000;
JSON
{
  "hex": "#ad249a",
  "rgb": {
    "r": 173,
    "g": 36,
    "b": 154
  },
  "hsl": {
    "h": 308.321,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.52757,
    "c": 0.20907,
    "h": 334.7
  },
  "luminance": 0.12479
}

Semantic roles & 50–950 ramp

primary
#AD249A
secondary
#66C674
accent
#E9573F
background
#FCF7FB
surface
#F9EDF6
border
#D2C8D0
text
#140811
muted
#827B80

Preview Lab

Preview with #AD249A

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD249A Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva