#AD2472#AD2472

#AD2472 is a mid, vivid pink. Relative luminance 0.114; OKLCH L 50.9% C 0.185 H 351.3°. Best body text is #FFFFFF at 6.42:1 contrast (WCAG AA passes).

Color values

HEX	#AD2472
RGB	rgb(173, 36, 114)
HSL	hsl(326, 66%, 41%)
HSV	hsv(326, 79%, 68%)
CMYK	cmyk(0%, 79.2%, 34.1%, 32.2%)
CIE-LAB	lab(40.19, 59.62, -10.84)
CIE-LCH	lch(40.19, 60.60, 349.70°)
OKLab	oklab(50.89% 0.1829 -0.0281)
OKLCH	oklch(50.89% 0.185 351.3)
XYZ	xyz(20.9030, 11.3634, 17.0089)
Luminance	0.1136 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD2472 #24AD5F

analogous

#A324AD #AD2472 #AD242E

triadic

#AD2472 #72AD24 #2472AD

tetradic

#AD2472 #ADA324 #24AD5F #242EAD

square

#AD2472 #ADA324 #24AD5F #242EAD

split-complementary

#AD2472 #2EAD24 #24ADA3

monochromatic

#480F2F #7A1951 #AD2472 #D63992 #E06BAE

Accessibility & contrast

On white

6.42

#AD2472 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.27

#AD2472 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2472

6.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD2472	#FFFFFF	#000000	##FFFFFF
##AD2472	1.00	6.42	3.27	6.42
#FFFFFF	6.42	1.00	21.00	1.00
#000000	3.27	21.00	1.00	21.00
##FFFFFF	6.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E4F74

Deuteranopia (green-blind)

#65676F

Tritanopia (blue-blind)

#BA1748

Achromatopsia (no color)

#5F5F5F

Design tokens & code

CSS

--color: #ad2472;
/* rgb */ color: rgb(173, 36, 114);
/* oklch */ color: oklch(50.9% 0.185 351.3);

Tailwind

colors: {
  custom: {
    50: '#ca6e9a',
    500: '#ad2472',
    950: '#000000',
  },
}

SCSS

$custom: #ad2472;
$custom-light: #ca6e9a;
$custom-dark: #000000;

JSON

{
  "hex": "#ad2472",
  "rgb": {
    "r": 173,
    "g": 36,
    "b": 114
  },
  "hsl": {
    "h": 325.839,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.50887,
    "c": 0.185,
    "h": 351.3
  },
  "luminance": 0.11361
}

Semantic roles & 50–950 ramp

primary

#AD2472

secondary

#66C690

accent

#E9883F

background

#FDF7F9

surface

#FAEDF2

border

#D3C8CC

text

#14080E

muted

#837B7E

Preview Lab

Preview with #AD2472

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →