#AD2472#AD2472

#AD2472 is a mid, vivid pink. Relative luminance 0.114; OKLCH L 50.9% C 0.185 H 351.3°. Best body text is #FFFFFF at 6.42:1 contrast (WCAG AA passes).

Color values

HEX#AD2472
RGBrgb(173, 36, 114)
HSLhsl(326, 66%, 41%)
HSVhsv(326, 79%, 68%)
CMYKcmyk(0%, 79.2%, 34.1%, 32.2%)
CIE-LABlab(40.19, 59.62, -10.84)
CIE-LCHlch(40.19, 60.60, 349.70°)
OKLaboklab(50.89% 0.1829 -0.0281)
OKLCHoklch(50.89% 0.185 351.3)
XYZxyz(20.9030, 11.3634, 17.0089)
Luminance0.1136 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2472 #24AD5F
analogous
#A324AD #AD2472 #AD242E
triadic
#AD2472 #72AD24 #2472AD
tetradic
#AD2472 #ADA324 #24AD5F #242EAD
square
#AD2472 #ADA324 #24AD5F #242EAD
split-complementary
#AD2472 #2EAD24 #24ADA3
monochromatic
#480F2F #7A1951 #AD2472 #D63992 #E06BAE

Accessibility & contrast

On white

6.42
#AD2472 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.27
#AD2472 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2472
6.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2472#FFFFFF#000000##FFFFFF
##AD24721.006.423.276.42
#FFFFFF6.421.0021.001.00
#0000003.2721.001.0021.00
##FFFFFF6.421.0021.001.00

Color blindness preview

Protanopia (red-blind)
#3E4F74
Deuteranopia (green-blind)
#65676F
Tritanopia (blue-blind)
#BA1748
Achromatopsia (no color)
#5F5F5F

Design tokens & code

CSS
--color: #ad2472;
/* rgb */ color: rgb(173, 36, 114);
/* oklch */ color: oklch(50.9% 0.185 351.3);
Tailwind
colors: {
  custom: {
    50: '#ca6e9a',
    500: '#ad2472',
    950: '#000000',
  },
}
SCSS
$custom: #ad2472;
$custom-light: #ca6e9a;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2472",
  "rgb": {
    "r": 173,
    "g": 36,
    "b": 114
  },
  "hsl": {
    "h": 325.839,
    "s": 65.55,
    "l": 40.98
  },
  "oklch": {
    "l": 0.50887,
    "c": 0.185,
    "h": 351.3
  },
  "luminance": 0.11361
}

Semantic roles & 50–950 ramp

primary
#AD2472
secondary
#66C690
accent
#E9883F
background
#FDF7F9
surface
#FAEDF2
border
#D3C8CC
text
#14080E
muted
#837B7E

Preview Lab

Preview with #AD2472

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2472 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva