#AD2451#AD2451
#AD2451 is a mid, vivid pink. Relative luminance 0.107; OKLCH L 49.8% C 0.174 H 7.2°. Best body text is #FFFFFF at 6.67:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2451 |
|---|---|
| RGB | rgb(173, 36, 81) |
| HSL | hsl(340, 66%, 41%) |
| HSV | hsv(340, 79%, 68%) |
| CMYK | cmyk(0%, 79.2%, 53.2%, 32.2%) |
| CIE-LAB | lab(39.14, 56.46, 8.48) |
| CIE-LCH | lch(39.14, 57.09, 8.54°) |
| OKLab | oklab(49.78% 0.1722 0.0219) |
| OKLCH | oklch(49.78% 0.174 7.2) |
| XYZ | xyz(19.3515, 10.7428, 8.8376) |
| Luminance | 0.1074 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Purplish Red
#B0054B
ΔE00 2.21
Raspberry (survey)
#B00149
ΔE00 2.52
Light Burgundy
#A8415B
ΔE00 4.72
Violet Red
#A50055
ΔE00 5.35
Berry
#990F4B
ΔE00 5.57
Cranberry
#9E003A
ΔE00 5.86
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2451 #24AD80
analogous
#AD2495 #AD2451 #AD3B24
triadic
#AD2451 #51AD24 #2451AD
tetradic
#AD2451 #95AD24 #24AD80 #3B24AD
square
#AD2451 #95AD24 #24AD80 #3B24AD
split-complementary
#AD2451 #24AD3B #2495AD
monochromatic
#480F22 #7A1939 #AD2451 #D6396C #E06B92
Accessibility & contrast
On white
6.67
#AD2451 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.15
#AD2451 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2451
6.67:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2451 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2451 | 1.00 | 6.67 | 3.15 | 6.67 |
| #FFFFFF | 6.67 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.15 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.67 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#484B52
Deuteranopia (green-blind)
#6C664E
Tritanopia (blue-blind)
#BD0038
Achromatopsia (no color)
#5C5C5C
Design tokens & code
CSS
--color: #ad2451; /* rgb */ color: rgb(173, 36, 81); /* oklch */ color: oklch(49.8% 0.174 7.2);
Tailwind
colors: {
custom: {
50: '#cc6d81',
500: '#ad2451',
950: '#000000',
},
}SCSS
$custom: #ad2451; $custom-light: #cc6d81; $custom-dark: #000000;
JSON
{
"hex": "#ad2451",
"rgb": {
"r": 173,
"g": 36,
"b": 81
},
"hsl": {
"h": 340.292,
"s": 65.55,
"l": 40.98
},
"oklch": {
"l": 0.49783,
"c": 0.17354,
"h": 7.2
},
"luminance": 0.1074
}Semantic roles & 50–950 ramp
primary
#AD2451
secondary
#66C6A7
accent
#E9B13F
background
#FDF7F7
surface
#FAEDEE
border
#D3C8C9
text
#15080A
muted
#837B7C