#AD23B0#AD23B0

#AD23B0 is a mid, highly saturated purple. Relative luminance 0.132; OKLCH L 54.0% C 0.226 H 327.2°. Best body text is #FFFFFF at 5.76:1 contrast (WCAG AA passes).

Color values

HEX	#AD23B0
RGB	rgb(173, 35, 176)
HSL	hsl(299, 67%, 41%)
HSV	hsv(299, 80%, 69%)
CMYK	cmyk(1.7%, 80.1%, 0%, 31%)
CIE-LAB	lab(43.10, 68.47, -44.00)
CIE-LCH	lch(43.10, 81.39, 327.27°)
OKLab	oklab(53.95% 0.1897 -0.1223)
OKLCH	oklch(53.95% 0.226 327.2)
XYZ	xyz(25.6707, 13.2228, 42.2661)
Luminance	0.1322 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD23B0 #26B023

analogous

#6723B0 #AD23B0 #B0236D

triadic

#AD23B0 #B0AD23 #23B0AD

tetradic

#AD23B0 #B06723 #26B023 #236DB0

square

#AD23B0 #B06723 #26B023 #236DB0

split-complementary

#AD23B0 #6DB023 #23B067

monochromatic

#490F4A #7B197D #AD23B0 #D439D8 #DF6CE2

Accessibility & contrast

On white

5.76

#AD23B0 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.64

#AD23B0 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD23B0

5.76:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD23B0	#FFFFFF	#000000	##FFFFFF
##AD23B0	1.00	5.76	3.64	5.76
#FFFFFF	5.76	1.00	21.00	1.00
#000000	3.64	21.00	1.00	21.00
##FFFFFF	5.76	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005BB4

Deuteranopia (green-blind)

#4A6CAD

Tritanopia (blue-blind)

#B23D6A

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #ad23b0;
/* rgb */ color: rgb(173, 35, 176);
/* oklch */ color: oklch(54.0% 0.226 327.2);

Tailwind

colors: {
  custom: {
    50: '#ca70c8',
    500: '#ad23b0',
    950: '#000000',
  },
}

SCSS

$custom: #ad23b0;
$custom-light: #ca70c8;
$custom-dark: #000000;

JSON

{
  "hex": "#ad23b0",
  "rgb": {
    "r": 173,
    "g": 35,
    "b": 176
  },
  "hsl": {
    "h": 298.723,
    "s": 66.825,
    "l": 41.373
  },
  "oklch": {
    "l": 0.53952,
    "c": 0.2257,
    "h": 327.2
  },
  "luminance": 0.13221
}

Semantic roles & 50–950 ramp

primary

#AD23B0

secondary

#69C867

accent

#EA3E42

background

#FCF7FC

surface

#F9EDF8

border

#D2C8D1

text

#140913

muted

#827B82

Preview Lab

Preview with #AD23B0

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →