#AD23AB#AD23AB

#AD23AB is a mid, highly saturated purple. Relative luminance 0.130; OKLCH L 53.7% C 0.222 H 328.8°. Best body text is #FFFFFF at 5.82:1 contrast (WCAG AA passes).

Color values

HEX	#AD23AB
RGB	rgb(173, 35, 171)
HSL	hsl(301, 66%, 41%)
HSV	hsv(301, 80%, 68%)
CMYK	cmyk(0%, 79.8%, 1.2%, 32.2%)
CIE-LAB	lab(42.81, 67.67, -41.50)
CIE-LCH	lch(42.81, 79.39, 328.48°)
OKLab	oklab(53.65% 0.1899 -0.115)
OKLCH	oklch(53.65% 0.222 328.8)
XYZ	xyz(25.1851, 13.0285, 39.7085)
Luminance	0.1303 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD23AB #23AD25

analogous

#6A23AD #AD23AB #AD2366

triadic

#AD23AB #ABAD23 #23ABAD

tetradic

#AD23AB #AD6A23 #23AD25 #2366AD

square

#AD23AB #AD6A23 #23AD25 #2366AD

split-complementary

#AD23AB #66AD23 #23AD6A

monochromatic

#470E46 #7A1979 #AD23AB #D637D4 #E16ADF

Accessibility & contrast

On white

5.82

#AD23AB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.61

#AD23AB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD23AB

5.82:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD23AB	#FFFFFF	#000000	##FFFFFF
##AD23AB	1.00	5.82	3.61	5.82
#FFFFFF	5.82	1.00	21.00	1.00
#000000	3.61	21.00	1.00	21.00
##FFFFFF	5.82	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#005AAF

Deuteranopia (green-blind)

#4D6BA8

Tritanopia (blue-blind)

#B33A68

Achromatopsia (no color)

#656565

Design tokens & code

CSS

--color: #ad23ab;
/* rgb */ color: rgb(173, 35, 171);
/* oklch */ color: oklch(53.7% 0.222 328.8);

Tailwind

colors: {
  custom: {
    50: '#ca70c4',
    500: '#ad23ab',
    950: '#000000',
  },
}

SCSS

$custom: #ad23ab;
$custom-light: #ca70c4;
$custom-dark: #000000;

JSON

{
  "hex": "#ad23ab",
  "rgb": {
    "r": 173,
    "g": 35,
    "b": 171
  },
  "hsl": {
    "h": 300.87,
    "s": 66.346,
    "l": 40.784
  },
  "oklch": {
    "l": 0.53652,
    "c": 0.22203,
    "h": 328.8
  },
  "luminance": 0.13027
}

Semantic roles & 50–950 ramp

primary

#AD23AB

secondary

#65C767

accent

#E9413F

background

#FCF7FC

surface

#F9EDF8

border

#D2C8D1

text

#140913

muted

#827B82

Preview Lab

Preview with #AD23AB

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →