#AD23A3#AD23A3

#AD23A3 is a mid, highly saturated purple. Relative luminance 0.127; OKLCH L 53.2% C 0.216 H 331.5°. Best body text is #FFFFFF at 5.92:1 contrast (WCAG AA passes).

Color values

HEX	#AD23A3
RGB	rgb(173, 35, 163)
HSL	hsl(304, 66%, 41%)
HSV	hsv(304, 80%, 68%)
CMYK	cmyk(0%, 79.8%, 5.8%, 32.2%)
CIE-LAB	lab(42.36, 66.43, -37.44)
CIE-LCH	lch(42.36, 76.26, 330.59°)
OKLab	oklab(53.19% 0.19 -0.1032)
OKLCH	oklch(53.19% 0.216 331.5)
XYZ	xyz(24.4455, 12.7327, 35.8134)
Luminance	0.1273 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD23A3 #23AD2D

analogous

#7223AD #AD23A3 #AD235E

triadic

#AD23A3 #A3AD23 #23A3AD

tetradic

#AD23A3 #AD7223 #23AD2D #235EAD

square

#AD23A3 #AD7223 #23AD2D #235EAD

split-complementary

#AD23A3 #5EAD23 #23AD72

monochromatic

#470E43 #7A1973 #AD23A3 #D637CB #E16AD8

Accessibility & contrast

On white

5.92

#AD23A3 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.55

#AD23A3 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD23A3

5.92:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD23A3	#FFFFFF	#000000	##FFFFFF
##AD23A3	1.00	5.92	3.55	5.92
#FFFFFF	5.92	1.00	21.00	1.00
#000000	3.55	21.00	1.00	21.00
##FFFFFF	5.92	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1358A6

Deuteranopia (green-blind)

#526BA0

Tritanopia (blue-blind)

#B43663

Achromatopsia (no color)

#646464

Design tokens & code

CSS

--color: #ad23a3;
/* rgb */ color: rgb(173, 35, 163);
/* oklch */ color: oklch(53.2% 0.216 331.5);

Tailwind

colors: {
  custom: {
    50: '#c970bf',
    500: '#ad23a3',
    950: '#000000',
  },
}

SCSS

$custom: #ad23a3;
$custom-light: #c970bf;
$custom-dark: #000000;

JSON

{
  "hex": "#ad23a3",
  "rgb": {
    "r": 173,
    "g": 35,
    "b": 163
  },
  "hsl": {
    "h": 304.348,
    "s": 66.346,
    "l": 40.784
  },
  "oklch": {
    "l": 0.53188,
    "c": 0.21626,
    "h": 331.5
  },
  "luminance": 0.12731
}

Semantic roles & 50–950 ramp

primary

#AD23A3

secondary

#65C76C

accent

#E94B3F

background

#FCF7FB

surface

#F9EDF7

border

#D2C8D0

text

#140912

muted

#827B81

Preview Lab

Preview with #AD23A3

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →