#AD2368#AD2368

#AD2368 is a mid, vivid pink. Relative luminance 0.111; OKLCH L 50.4% C 0.181 H 355.9°. Best body text is #FFFFFF at 6.53:1 contrast (WCAG AA passes).

Color values

HEX#AD2368
RGBrgb(173, 35, 104)
HSLhsl(330, 66%, 41%)
HSVhsv(330, 80%, 68%)
CMYKcmyk(0%, 79.8%, 39.9%, 32.2%)
CIE-LABlab(39.73, 58.83, -5.25)
CIE-LCHlch(39.73, 59.07, 354.90°)
OKLaboklab(50.44% 0.181 -0.0131)
OKLCHoklch(50.44% 0.181 355.9)
XYZxyz(20.3348, 11.0884, 14.1635)
Luminance0.1109 (WCAG relative)
Temperaturewarm
Familypink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#AD2368 #23AD68
analogous
#AD23AD #AD2368 #AD2323
triadic
#AD2368 #68AD23 #2368AD
tetradic
#AD2368 #ADAD23 #23AD68 #2323AD
square
#AD2368 #ADAD23 #23AD68 #2323AD
split-complementary
#AD2368 #23AD23 #23ADAD
monochromatic
#470E2B #7A1949 #AD2368 #D63787 #E16AA5

Accessibility & contrast

On white

6.53
#AD2368 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.22
#AD2368 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD2368
6.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##AD2368#FFFFFF#000000##FFFFFF
##AD23681.006.533.226.53
#FFFFFF6.531.0021.001.00
#0000003.2221.001.0021.00
##FFFFFF6.531.0021.001.00

Color blindness preview

Protanopia (red-blind)
#414D6A
Deuteranopia (green-blind)
#676765
Tritanopia (blue-blind)
#BB0B43
Achromatopsia (no color)
#5E5E5E

Design tokens & code

CSS
--color: #ad2368;
/* rgb */ color: rgb(173, 35, 104);
/* oklch */ color: oklch(50.4% 0.181 355.9);
Tailwind
colors: {
  custom: {
    50: '#cb6d93',
    500: '#ad2368',
    950: '#000000',
  },
}
SCSS
$custom: #ad2368;
$custom-light: #cb6d93;
$custom-dark: #000000;
JSON
{
  "hex": "#ad2368",
  "rgb": {
    "r": 173,
    "g": 35,
    "b": 104
  },
  "hsl": {
    "h": 330,
    "s": 66.346,
    "l": 40.784
  },
  "oklch": {
    "l": 0.50436,
    "c": 0.18145,
    "h": 355.9
  },
  "luminance": 0.11086
}

Semantic roles & 50–950 ramp

primary
#AD2368
secondary
#65C796
accent
#E9943F
background
#FDF7F9
surface
#FAEDF1
border
#D3C8CB
text
#14080D
muted
#837B7E

Preview Lab

Preview with #AD2368

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#AD2368 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva