#AD2367#AD2367
#AD2367 is a mid, vivid pink. Relative luminance 0.111; OKLCH L 50.4% C 0.181 H 356.3°. Best body text is #FFFFFF at 6.54:1 contrast (WCAG AA passes).
Color values
| HEX | #AD2367 |
|---|---|
| RGB | rgb(173, 35, 103) |
| HSL | hsl(330, 66%, 41%) |
| HSV | hsv(330, 80%, 68%) |
| CMYK | cmyk(0%, 79.8%, 40.5%, 32.2%) |
| CIE-LAB | lab(39.70, 58.73, -4.67) |
| CIE-LCH | lch(39.70, 58.92, 355.45°) |
| OKLab | oklab(50.4% 0.1807 -0.0115) |
| OKLCH | oklch(50.4% 0.181 356.3) |
| XYZ | xyz(20.2843, 11.0682, 13.8976) |
| Luminance | 0.1107 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Deep Magenta
#A0025C
ΔE00 4.37
Violet Red
#A50055
ΔE00 4.40
Magenta (survey)
#C20078
ΔE00 4.53
Dark Fuchsia
#9D0759
ΔE00 4.74
Red Violet
#9E0168
ΔE00 5.68
Dark Magenta
#960056
ΔE00 6.28
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD2367 #23AD69
analogous
#AD23AC #AD2367 #AD2423
triadic
#AD2367 #67AD23 #2367AD
tetradic
#AD2367 #ACAD23 #23AD69 #2423AD
square
#AD2367 #ACAD23 #23AD69 #2423AD
split-complementary
#AD2367 #23AD24 #23ACAD
monochromatic
#470E2A #7A1949 #AD2367 #D63785 #E16AA4
Accessibility & contrast
On white
6.54
#AD2367 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.21
#AD2367 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD2367
6.54:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD2367 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD2367 | 1.00 | 6.54 | 3.21 | 6.54 |
| #FFFFFF | 6.54 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.21 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.54 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#414D69
Deuteranopia (green-blind)
#686764
Tritanopia (blue-blind)
#BB0A42
Achromatopsia (no color)
#5D5D5D
Design tokens & code
CSS
--color: #ad2367; /* rgb */ color: rgb(173, 35, 103); /* oklch */ color: oklch(50.4% 0.181 356.3);
Tailwind
colors: {
custom: {
50: '#cb6d92',
500: '#ad2367',
950: '#000000',
},
}SCSS
$custom: #ad2367; $custom-light: #cb6d92; $custom-dark: #000000;
JSON
{
"hex": "#ad2367",
"rgb": {
"r": 173,
"g": 35,
"b": 103
},
"hsl": {
"h": 330.435,
"s": 66.346,
"l": 40.784
},
"oklch": {
"l": 0.50401,
"c": 0.18105,
"h": 356.3
},
"luminance": 0.11066
}Semantic roles & 50–950 ramp
primary
#AD2367
secondary
#65C797
accent
#E9953F
background
#FDF7F8
surface
#FAEDF0
border
#D3C8CB
text
#14080D
muted
#837B7D