#AD204A#AD204A
#AD204A is a mid, vivid pink. Relative luminance 0.104; OKLCH L 49.3% C 0.176 H 10.0°. Best body text is #FFFFFF at 6.81:1 contrast (WCAG AA passes).
Color values
| HEX | #AD204A |
|---|---|
| RGB | rgb(173, 32, 74) |
| HSL | hsl(342, 69%, 40%) |
| HSV | hsv(342, 82%, 68%) |
| CMYK | cmyk(0%, 81.5%, 57.2%, 32.2%) |
| CIE-LAB | lab(38.58, 57.05, 12.16) |
| CIE-LCH | lch(38.58, 58.33, 12.03°) |
| OKLab | oklab(49.31% 0.1731 0.0306) |
| OKLCH | oklch(49.31% 0.176 10) |
| XYZ | xyz(18.9880, 10.4145, 7.4876) |
| Luminance | 0.1041 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Raspberry (survey)
#B00149
ΔE00 2.08
Purplish Red
#B0054B
ΔE00 2.17
Rouge
#AB1239
ΔE00 4.37
Cranberry
#9E003A
ΔE00 4.71
Rose Red
#BE013C
ΔE00 5.44
Light Burgundy
#A8415B
ΔE00 5.52
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD204A #20AD83
analogous
#AD2090 #AD204A #AD3D20
triadic
#AD204A #4AAD20 #204AAD
tetradic
#AD204A #90AD20 #20AD83 #3D20AD
square
#AD204A #90AD20 #20AD83 #3D20AD
split-complementary
#AD204A #20AD3D #2090AD
monochromatic
#460D1E #791634 #AD204A #D93163 #E2658A
Accessibility & contrast
On white
6.81
#AD204A on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.08
#AD204A on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD204A
6.81:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD204A | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD204A | 1.00 | 6.81 | 3.08 | 6.81 |
| #FFFFFF | 6.81 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.08 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.81 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#48494B
Deuteranopia (green-blind)
#6C6546
Tritanopia (blue-blind)
#BD0033
Achromatopsia (no color)
#5B5B5B
Design tokens & code
CSS
--color: #ad204a; /* rgb */ color: rgb(173, 32, 74); /* oklch */ color: oklch(49.3% 0.176 10.0);
Tailwind
colors: {
custom: {
50: '#cc6b7c',
500: '#ad204a',
950: '#000000',
},
}SCSS
$custom: #ad204a; $custom-light: #cc6b7c; $custom-dark: #000000;
JSON
{
"hex": "#ad204a",
"rgb": {
"r": 173,
"g": 32,
"b": 74
},
"hsl": {
"h": 342.128,
"s": 68.78,
"l": 40.196
},
"oklch": {
"l": 0.49309,
"c": 0.17577,
"h": 10
},
"luminance": 0.10412
}Semantic roles & 50–950 ramp
primary
#AD204A
secondary
#61C8A9
accent
#ECB73C
background
#FDF6F7
surface
#FAECEE
border
#D3C7C9
text
#150809
muted
#837A7B