#AD1F4F#AD1F4F

#AD1F4F is a mid, vivid pink. Relative luminance 0.104; OKLCH L 49.4% C 0.177 H 7.5°. Best body text is #FFFFFF at 6.81:1 contrast (WCAG AA passes).

Color values

HEX	#AD1F4F
RGB	rgb(173, 31, 79)
HSL	hsl(340, 70%, 40%)
HSV	hsv(340, 82%, 68%)
CMYK	cmyk(0%, 82.1%, 54.3%, 32.2%)
CIE-LAB	lab(38.61, 57.68, 9.00)
CIE-LCH	lch(38.61, 58.38, 8.87°)
OKLab	oklab(49.37% 0.1759 0.0231)
OKLCH	oklch(49.37% 0.177 7.5)
XYZ	xyz(19.1367, 10.4315, 8.4014)
Luminance	0.1043 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD1F4F #1FAD7D

analogous

#AD1F96 #AD1F4F #AD361F

triadic

#AD1F4F #4FAD1F #1F4FAD

tetradic

#AD1F4F #96AD1F #1FAD7D #361FAD

square

#AD1F4F #96AD1F #1FAD7D #361FAD

split-complementary

#AD1F4F #1FAD36 #1F96AD

monochromatic

#450C20 #791637 #AD1F4F #DA2F69 #E3638F

Accessibility & contrast

On white

6.81

#AD1F4F on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.09

#AD1F4F on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1F4F

6.81:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD1F4F	#FFFFFF	#000000	##FFFFFF
##AD1F4F	1.00	6.81	3.09	6.81
#FFFFFF	6.81	1.00	21.00	1.00
#000000	3.09	21.00	1.00	21.00
##FFFFFF	6.81	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#464950

Deuteranopia (green-blind)

#6B654C

Tritanopia (blue-blind)

#BD0035

Achromatopsia (no color)

#5B5B5B

Design tokens & code

CSS

--color: #ad1f4f;
/* rgb */ color: rgb(173, 31, 79);
/* oklch */ color: oklch(49.4% 0.177 7.5);

Tailwind

colors: {
  custom: {
    50: '#cc6b80',
    500: '#ad1f4f',
    950: '#000000',
  },
}

SCSS

$custom: #ad1f4f;
$custom-light: #cc6b80;
$custom-dark: #000000;

JSON

{
  "hex": "#ad1f4f",
  "rgb": {
    "r": 173,
    "g": 31,
    "b": 79
  },
  "hsl": {
    "h": 339.718,
    "s": 69.608,
    "l": 40
  },
  "oklch": {
    "l": 0.49371,
    "c": 0.17738,
    "h": 7.5
  },
  "luminance": 0.10429
}

Semantic roles & 50–950 ramp

primary

#AD1F4F

secondary

#60C8A5

accent

#ECB13B

background

#FDF6F7

surface

#FAECEE

border

#D3C7C9

text

#15080A

muted

#837A7C

Preview Lab

Preview with #AD1F4F

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →