#AD1E49#AD1E49

#AD1E49 is a mid, vivid pink. Relative luminance 0.103; OKLCH L 49.1% C 0.177 H 10.2°. Best body text is #FFFFFF at 6.87:1 contrast (WCAG AA passes).

Color values

HEX	#AD1E49
RGB	rgb(173, 30, 73)
HSL	hsl(342, 70%, 40%)
HSV	hsv(342, 83%, 68%)
CMYK	cmyk(0%, 82.7%, 57.8%, 32.2%)
CIE-LAB	lab(38.37, 57.50, 12.51)
CIE-LCH	lch(38.37, 58.85, 12.28°)
OKLab	oklab(49.15% 0.1744 0.0314)
OKLCH	oklch(49.15% 0.177 10.2)
XYZ	xyz(18.9024, 10.2966, 7.2942)
Luminance	0.1029 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD1E49 #1EAD82

analogous

#AD1E91 #AD1E49 #AD3B1E

triadic

#AD1E49 #49AD1E #1E49AD

tetradic

#AD1E49 #91AD1E #1EAD82 #3B1EAD

square

#AD1E49 #91AD1E #1EAD82 #3B1EAD

split-complementary

#AD1E49 #1EAD3B #1E91AD

monochromatic

#450C1D #791533 #AD1E49 #DB2E62 #E46289

Accessibility & contrast

On white

6.87

#AD1E49 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.06

#AD1E49 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1E49

6.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD1E49	#FFFFFF	#000000	##FFFFFF
##AD1E49	1.00	6.87	3.06	6.87
#FFFFFF	6.87	1.00	21.00	1.00
#000000	3.06	21.00	1.00	21.00
##FFFFFF	6.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#47484A

Deuteranopia (green-blind)

#6C6545

Tritanopia (blue-blind)

#BD0031

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #ad1e49;
/* rgb */ color: rgb(173, 30, 73);
/* oklch */ color: oklch(49.1% 0.177 10.2);

Tailwind

colors: {
  custom: {
    50: '#cc6b7b',
    500: '#ad1e49',
    950: '#000000',
  },
}

SCSS

$custom: #ad1e49;
$custom-light: #cc6b7b;
$custom-dark: #000000;

JSON

{
  "hex": "#ad1e49",
  "rgb": {
    "r": 173,
    "g": 30,
    "b": 73
  },
  "hsl": {
    "h": 341.958,
    "s": 70.443,
    "l": 39.804
  },
  "oklch": {
    "l": 0.4915,
    "c": 0.17718,
    "h": 10.2
  },
  "luminance": 0.10294
}

Semantic roles & 50–950 ramp

primary

#AD1E49

secondary

#5EC8A9

accent

#EDB83B

background

#FDF6F7

surface

#FAECED

border

#D3C7C8

text

#150809

muted

#837A7B

Preview Lab

Preview with #AD1E49

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →