#AD1E48#AD1E48

#AD1E48 is a mid, vivid pink. Relative luminance 0.103; OKLCH L 49.1% C 0.177 H 10.7°. Best body text is #FFFFFF at 6.87:1 contrast (WCAG AA passes).

Color values

HEX	#AD1E48
RGB	rgb(173, 30, 72)
HSL	hsl(342, 70%, 40%)
HSV	hsv(342, 83%, 68%)
CMYK	cmyk(0%, 82.7%, 58.4%, 32.2%)
CIE-LAB	lab(38.35, 57.43, 13.12)
CIE-LCH	lch(38.35, 58.91, 12.87°)
OKLab	oklab(49.13% 0.174 0.0328)
OKLCH	oklch(49.13% 0.177 10.7)
XYZ	xyz(18.8695, 10.2835, 7.1210)
Luminance	0.1028 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD1E48 #1EAD83

analogous

#AD1E8F #AD1E48 #AD3C1E

triadic

#AD1E48 #48AD1E #1E48AD

tetradic

#AD1E48 #8FAD1E #1EAD83 #3C1EAD

square

#AD1E48 #8FAD1E #1EAD83 #3C1EAD

split-complementary

#AD1E48 #1EAD3C #1E8FAD

monochromatic

#450C1D #791532 #AD1E48 #DB2E60 #E46288

Accessibility & contrast

On white

6.87

#AD1E48 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.06

#AD1E48 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1E48

6.87:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD1E48	#FFFFFF	#000000	##FFFFFF
##AD1E48	1.00	6.87	3.06	6.87
#FFFFFF	6.87	1.00	21.00	1.00
#000000	3.06	21.00	1.00	21.00
##FFFFFF	6.87	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#484849

Deuteranopia (green-blind)

#6C6544

Tritanopia (blue-blind)

#BE0031

Achromatopsia (no color)

#5A5A5A

Design tokens & code

CSS

--color: #ad1e48;
/* rgb */ color: rgb(173, 30, 72);
/* oklch */ color: oklch(49.1% 0.177 10.7);

Tailwind

colors: {
  custom: {
    50: '#cc6b7a',
    500: '#ad1e48',
    950: '#000000',
  },
}

SCSS

$custom: #ad1e48;
$custom-light: #cc6b7a;
$custom-dark: #000000;

JSON

{
  "hex": "#ad1e48",
  "rgb": {
    "r": 173,
    "g": 30,
    "b": 72
  },
  "hsl": {
    "h": 342.378,
    "s": 70.443,
    "l": 39.804
  },
  "oklch": {
    "l": 0.49125,
    "c": 0.17705,
    "h": 10.7
  },
  "luminance": 0.10281
}

Semantic roles & 50–950 ramp

primary

#AD1E48

secondary

#5EC8A9

accent

#EDB93B

background

#FDF6F7

surface

#FAECED

border

#D3C7C8

text

#150809

muted

#837A7B

Preview Lab

Preview with #AD1E48

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →