#AD1C46#AD1C46
#AD1C46 is a mid, vivid pink. Relative luminance 0.102; OKLCH L 48.9% C 0.178 H 11.3°. Best body text is #FFFFFF at 6.93:1 contrast (WCAG AA passes).
Color values
| HEX | #AD1C46 |
|---|---|
| RGB | rgb(173, 28, 70) |
| HSL | hsl(343, 72%, 39%) |
| HSV | hsv(343, 84%, 68%) |
| CMYK | cmyk(0%, 83.8%, 59.5%, 32.2%) |
| CIE-LAB | lab(38.13, 57.79, 14.10) |
| CIE-LCH | lch(38.13, 59.49, 13.72°) |
| OKLab | oklab(48.95% 0.1748 0.035) |
| OKLCH | oklch(48.95% 0.178 11.3) |
| XYZ | xyz(18.7563, 10.1598, 6.7666) |
| Luminance | 0.1016 (WCAG relative) |
| Temperature | warm |
| Family | pink |
Closest named colors
Raspberry (survey)
#B00149
ΔE00 2.34
Purplish Red
#B0054B
ΔE00 2.62
Rouge
#AB1239
ΔE00 3.37
Cranberry
#9E003A
ΔE00 4.19
Rose Red
#BE013C
ΔE00 4.68
Ruby
#CA0147
ΔE00 5.50
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AD1C46 #1CAD83
analogous
#AD1C8E #AD1C46 #AD3B1C
triadic
#AD1C46 #46AD1C #1C46AD
tetradic
#AD1C46 #8EAD1C #1CAD83 #3B1CAD
square
#AD1C46 #8EAD1C #1CAD83 #3B1CAD
split-complementary
#AD1C46 #1CAD3B #1C8EAD
monochromatic
#440B1B #781331 #AD1C46 #DC2A5D #E55E85
Accessibility & contrast
On white
6.93
#AD1C46 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.03
#AD1C46 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AD1C46
6.93:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AD1C46 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AD1C46 | 1.00 | 6.93 | 3.03 | 6.93 |
| #FFFFFF | 6.93 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.03 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 6.93 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#474747
Deuteranopia (green-blind)
#6C6442
Tritanopia (blue-blind)
#BE002F
Achromatopsia (no color)
#5A5A5A
Design tokens & code
CSS
--color: #ad1c46; /* rgb */ color: rgb(173, 28, 70); /* oklch */ color: oklch(48.9% 0.178 11.3);
Tailwind
colors: {
custom: {
50: '#cd6a79',
500: '#ad1c46',
950: '#000000',
},
}SCSS
$custom: #ad1c46; $custom-light: #cd6a79; $custom-dark: #000000;
JSON
{
"hex": "#ad1c46",
"rgb": {
"r": 173,
"g": 28,
"b": 70
},
"hsl": {
"h": 342.621,
"s": 72.139,
"l": 39.412
},
"oklch": {
"l": 0.48949,
"c": 0.17828,
"h": 11.3
},
"luminance": 0.10157
}Semantic roles & 50–950 ramp
primary
#AD1C46
secondary
#5CC9A9
accent
#EFBA39
background
#FDF6F7
surface
#FBECED
border
#D4C7C8
text
#150709
muted
#837A7B