#AD1A42#AD1A42

#AD1A42 is a mid, vivid pink. Relative luminance 0.100; OKLCH L 48.7% C 0.179 H 12.9°. Best body text is #FFFFFF at 6.99:1 contrast (WCAG AA passes).

Color values

HEX	#AD1A42
RGB	rgb(173, 26, 66)
HSL	hsl(344, 74%, 39%)
HSV	hsv(344, 85%, 68%)
CMYK	cmyk(0%, 85%, 61.8%, 32.2%)
CIE-LAB	lab(37.88, 58.00, 16.33)
CIE-LCH	lch(37.88, 60.25, 15.72°)
OKLab	oklab(48.74% 0.1747 0.04)
OKLCH	oklch(48.74% 0.179 12.9)
XYZ	xyz(18.5883, 10.0192, 6.1083)
Luminance	0.1002 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AD1A42 #1AAD85

analogous

#AD1A8C #AD1A42 #AD3B1A

triadic

#AD1A42 #42AD1A #1A42AD

tetradic

#AD1A42 #8CAD1A #1AAD85 #3B1AAD

square

#AD1A42 #8CAD1A #1AAD85 #3B1AAD

split-complementary

#AD1A42 #1AAD3B #1A8CAD

monochromatic

#430A19 #78122E #AD1A42 #DE2658 #E65B81

Accessibility & contrast

On white

6.99

#AD1A42 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.00

#AD1A42 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AD1A42

6.99:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AD1A42	#FFFFFF	#000000	##FFFFFF
##AD1A42	1.00	6.99	3.00	6.99
#FFFFFF	6.99	1.00	21.00	1.00
#000000	3.00	21.00	1.00	21.00
##FFFFFF	6.99	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#474642

Deuteranopia (green-blind)

#6C643E

Tritanopia (blue-blind)

#BE002C

Achromatopsia (no color)

#595959

Design tokens & code

CSS

--color: #ad1a42;
/* rgb */ color: rgb(173, 26, 66);
/* oklch */ color: oklch(48.7% 0.179 12.9);

Tailwind

colors: {
  custom: {
    50: '#cd6976',
    500: '#ad1a42',
    950: '#000000',
  },
}

SCSS

$custom: #ad1a42;
$custom-light: #cd6976;
$custom-dark: #000000;

JSON

{
  "hex": "#ad1a42",
  "rgb": {
    "r": 173,
    "g": 26,
    "b": 66
  },
  "hsl": {
    "h": 343.673,
    "s": 73.869,
    "l": 39.02
  },
  "oklch": {
    "l": 0.48737,
    "c": 0.17926,
    "h": 12.9
  },
  "luminance": 0.10016
}

Semantic roles & 50–950 ramp

primary

#AD1A42

secondary

#59CAAB

accent

#F1BE37

background

#FDF6F7

surface

#FBECED

border

#D4C7C8

text

#150708

muted

#837A7B

Preview Lab

Preview with #AD1A42

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →