#AC4D41#AC4D41
#AC4D41 is a mid, vivid red. Relative luminance 0.145; OKLCH L 53.9% C 0.127 H 29.2°. Best body text is #FFFFFF at 5.40:1 contrast (WCAG AA passes).
Color values
| HEX | #AC4D41 |
|---|---|
| RGB | rgb(172, 77, 65) |
| HSL | hsl(7, 45%, 46%) |
| HSV | hsv(7, 62%, 67%) |
| CMYK | cmyk(0%, 55.2%, 62.2%, 32.5%) |
| CIE-LAB | lab(44.89, 38.00, 26.00) |
| CIE-LCH | lch(44.89, 46.04, 34.38°) |
| OKLab | oklab(53.94% 0.1111 0.0621) |
| OKLCH | oklch(53.94% 0.127 29.2) |
| XYZ | xyz(20.6231, 14.4626, 6.7055) |
| Luminance | 0.1446 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 4.40
Reddish
#C44240
ΔE00 5.09
Dusty Red
#B9484E
ΔE00 5.84
Brick
#A03623
ΔE00 7.17
Brownish Red
#9E3623
ΔE00 7.35
Dark Salmon
#C85A53
ΔE00 7.56
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC4D41 #41A0AC
analogous
#AC416B #AC4D41 #AC8341
triadic
#AC4D41 #41AC4D #4D41AC
tetradic
#AC4D41 #6BAC41 #41A0AC #8341AC
square
#AC4D41 #6BAC41 #41A0AC #8341AC
split-complementary
#AC4D41 #41AC83 #416BAC
monochromatic
#53251F #803930 #AC4D41 #C57065 #D69992
Accessibility & contrast
On white
5.40
#AC4D41 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.89
#AC4D41 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC4D41
5.40:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC4D41 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC4D41 | 1.00 | 5.40 | 3.89 | 5.40 |
| #FFFFFF | 5.40 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.89 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.40 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#655E3F
Deuteranopia (green-blind)
#7D723F
Tritanopia (blue-blind)
#BC3C4A
Achromatopsia (no color)
#6A6A6A
Design tokens & code
CSS
--color: #ac4d41; /* rgb */ color: rgb(172, 77, 65); /* oklch */ color: oklch(53.9% 0.127 29.2);
Tailwind
colors: {
custom: {
50: '#ca8276',
500: '#ac4d41',
950: '#000000',
},
}SCSS
$custom: #ac4d41; $custom-light: #ca8276; $custom-dark: #000000;
JSON
{
"hex": "#ac4d41",
"rgb": {
"r": 172,
"g": 77,
"b": 65
},
"hsl": {
"h": 6.729,
"s": 45.148,
"l": 46.471
},
"oklch": {
"l": 0.53937,
"c": 0.1273,
"h": 29.2
},
"luminance": 0.1446
}Semantic roles & 50–950 ramp
primary
#AC4D41
secondary
#88BBC1
accent
#C6D553
background
#FDF8F7
surface
#FAEFED
border
#D3CAC8
text
#140B08
muted
#837C7B