#AC4D35#AC4D35

#AC4D35 is a mid, vivid red. Relative luminance 0.143; OKLCH L 53.7% C 0.131 H 35.3°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#AC4D35
RGB	rgb(172, 77, 53)
HSL	hsl(12, 53%, 44%)
HSV	hsv(12, 69%, 67%)
CMYK	cmyk(0%, 55.2%, 69.2%, 32.5%)
CIE-LAB	lab(44.71, 37.23, 32.75)
CIE-LCH	lch(44.71, 49.59, 41.33°)
OKLab	oklab(53.75% 0.1065 0.0755)
OKLCH	oklch(53.75% 0.131 35.3)
XYZ	xyz(20.3117, 14.3380, 5.0654)
Luminance	0.1434 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC4D35 #3594AC

analogous

#AC3559 #AC4D35 #AC8935

triadic

#AC4D35 #35AC4D #4D35AC

tetradic

#AC4D35 #59AC35 #3594AC #8935AC

square

#AC4D35 #59AC35 #3594AC #8935AC

split-complementary

#AC4D35 #35AC89 #3559AC

monochromatic

#4E2318 #7D3827 #AC4D35 #CA6C54 #D99483

Accessibility & contrast

On white

5.43

#AC4D35 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#AC4D35 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC4D35

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC4D35	#FFFFFF	#000000	##FFFFFF
##AC4D35	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#665D32

Deuteranopia (green-blind)

#7E7233

Tritanopia (blue-blind)

#BD3A48

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ac4d35;
/* rgb */ color: rgb(172, 77, 53);
/* oklch */ color: oklch(53.7% 0.131 35.3);

Tailwind

colors: {
  custom: {
    50: '#cb816d',
    500: '#ac4d35',
    950: '#000000',
  },
}

SCSS

$custom: #ac4d35;
$custom-light: #cb816d;
$custom-dark: #000000;

JSON

{
  "hex": "#ac4d35",
  "rgb": {
    "r": 172,
    "g": 77,
    "b": 53
  },
  "hsl": {
    "h": 12.101,
    "s": 52.889,
    "l": 44.118
  },
  "oklch": {
    "l": 0.53748,
    "c": 0.13055,
    "h": 35.3
  },
  "luminance": 0.14335
}

Semantic roles & 50–950 ramp

primary

#AC4D35

secondary

#7BB4C2

accent

#BFDC4C

background

#FDF8F6

surface

#FAEFEB

border

#D3CAC6

text

#140A07

muted

#837C7A

Preview Lab

Preview with #AC4D35

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →