#AC4D30#AC4D30

#AC4D30 is a mid, vivid red. Relative luminance 0.143; OKLCH L 53.7% C 0.132 H 37.5°. Best body text is #FFFFFF at 5.44:1 contrast (WCAG AA passes).

Color values

HEX	#AC4D30
RGB	rgb(172, 77, 48)
HSL	hsl(14, 56%, 43%)
HSV	hsv(14, 72%, 67%)
CMYK	cmyk(0%, 55.2%, 72.1%, 32.5%)
CIE-LAB	lab(44.65, 36.96, 35.47)
CIE-LCH	lch(44.65, 51.23, 43.82°)
OKLab	oklab(53.68% 0.1047 0.0805)
OKLCH	oklch(53.68% 0.132 37.5)
XYZ	xyz(20.2026, 14.2944, 4.4910)
Luminance	0.1429 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#AC4D30 #308FAC

analogous

#AC3051 #AC4D30 #AC8B30

triadic

#AC4D30 #30AC4D #4D30AC

tetradic

#AC4D30 #51AC30 #308FAC #8B30AC

square

#AC4D30 #51AC30 #308FAC #8B30AC

split-complementary

#AC4D30 #30AC8B #3051AC

monochromatic

#4C2215 #7C3823 #AC4D30 #CD6A4C #DA927C

Accessibility & contrast

On white

5.44

#AC4D30 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.86

#AC4D30 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #AC4D30

5.44:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##AC4D30	#FFFFFF	#000000	##FFFFFF
##AC4D30	1.00	5.44	3.86	5.44
#FFFFFF	5.44	1.00	21.00	1.00
#000000	3.86	21.00	1.00	21.00
##FFFFFF	5.44	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#675D2D

Deuteranopia (green-blind)

#7E722E

Tritanopia (blue-blind)

#BD3947

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #ac4d30;
/* rgb */ color: rgb(172, 77, 48);
/* oklch */ color: oklch(53.7% 0.132 37.5);

Tailwind

colors: {
  custom: {
    50: '#cb8169',
    500: '#ac4d30',
    950: '#000000',
  },
}

SCSS

$custom: #ac4d30;
$custom-light: #cb8169;
$custom-dark: #000000;

JSON

{
  "hex": "#ac4d30",
  "rgb": {
    "r": 172,
    "g": 77,
    "b": 48
  },
  "hsl": {
    "h": 14.032,
    "s": 56.364,
    "l": 43.137
  },
  "oklch": {
    "l": 0.53681,
    "c": 0.13209,
    "h": 37.5
  },
  "luminance": 0.14292
}

Semantic roles & 50–950 ramp

primary

#AC4D30

secondary

#75B1C3

accent

#BCE048

background

#FDF8F6

surface

#FAEFEB

border

#D3CAC6

text

#150A06

muted

#837C7A

Preview Lab

Preview with #AC4D30

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →