#AC4A40#AC4A40
#AC4A40 is a mid, vivid red. Relative luminance 0.140; OKLCH L 53.5% C 0.131 H 28.1°. Best body text is #FFFFFF at 5.52:1 contrast (WCAG AA passes).
Color values
| HEX | #AC4A40 |
|---|---|
| RGB | rgb(172, 74, 64) |
| HSL | hsl(6, 46%, 46%) |
| HSV | hsv(6, 63%, 67%) |
| CMYK | cmyk(0%, 57%, 62.8%, 32.5%) |
| CIE-LAB | lab(44.29, 39.44, 25.84) |
| CIE-LCH | lch(44.29, 47.15, 33.24°) |
| OKLab | oklab(53.48% 0.1154 0.0617) |
| OKLCH | oklch(53.48% 0.131 28.1) |
| XYZ | xyz(20.3893, 14.0409, 6.4860) |
| Luminance | 0.1404 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 3.77
Reddish
#C44240
ΔE00 4.82
Dusty Red
#B9484E
ΔE00 5.39
Brick
#A03623
ΔE00 6.88
Brown
#A52A2A
ΔE00 6.94
Brownish Red
#9E3623
ΔE00 7.06
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#AC4A40 #40A2AC
analogous
#AC406C #AC4A40 #AC8040
triadic
#AC4A40 #40AC4A #4A40AC
tetradic
#AC4A40 #6CAC40 #40A2AC #8040AC
square
#AC4A40 #6CAC40 #40A2AC #8040AC
split-complementary
#AC4A40 #40AC80 #406CAC
monochromatic
#53241F #7F372F #AC4A40 #C56D64 #D69791
Accessibility & contrast
On white
5.52
#AC4A40 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.81
#AC4A40 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #AC4A40
5.52:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##AC4A40 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##AC4A40 | 1.00 | 5.52 | 3.81 | 5.52 |
| #FFFFFF | 5.52 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.81 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.52 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#635C3F
Deuteranopia (green-blind)
#7B713E
Tritanopia (blue-blind)
#BC3848
Achromatopsia (no color)
#696969
Design tokens & code
CSS
--color: #ac4a40; /* rgb */ color: rgb(172, 74, 64); /* oklch */ color: oklch(53.5% 0.131 28.1);
Tailwind
colors: {
custom: {
50: '#ca8075',
500: '#ac4a40',
950: '#000000',
},
}SCSS
$custom: #ac4a40; $custom-light: #ca8075; $custom-dark: #000000;
JSON
{
"hex": "#ac4a40",
"rgb": {
"r": 172,
"g": 74,
"b": 64
},
"hsl": {
"h": 5.556,
"s": 45.763,
"l": 46.275
},
"oklch": {
"l": 0.5348,
"c": 0.13085,
"h": 28.1
},
"luminance": 0.14038
}Semantic roles & 50–950 ramp
primary
#AC4A40
secondary
#87BCC1
accent
#C9D552
background
#FDF7F7
surface
#FAEEED
border
#D3C9C8
text
#140A08
muted
#837C7B